The influencer has been officially promoted! One full-time influencer for every 100 Chinese
As of the end of 2023, there are 15.08 million professional influencers in China. This means there is one full-time influencer for every 100 Chinese people. But before August 2024, influencer were not recognized as a profession by the state. It was not until July 31st of that year that the Ministry of Human Resources and Social Security, the State Administration for Market Regulation, and the National Bureau of Statistics jointly released a new batch of new professions and job types, and 19 new professions such as online anchors officially became nationally recognized new professions. In 1999, China issued the first "Occupational Classification Encyclopedia", filling the gap in the field of occupational classification work in China. In August 2004, China released the first batch of 9 new professions and established a system for publishing new professions. Among the new professions released this time, there are oral hygiene technicians, exhibition builders, and ski rescuers, as the name suggests, who clearly know the boundaries of their professions. But there are also professions that sound a bit awkward, such as hydrogen based direct reduction ironworkers and generative artificial intelligence system operators. The new profession is a mirror that reflects the trend of economic and social development, and reflects the new demands of industrial development. At the same time, new professions also cultivate new employment growth points. But with the development of the economy and society, after the disappearance of market demand, there are also professions that were once popular and faded out of the public eye, until they eventually disappeared. Resource:南方周末