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หลังจากสร้างปรากฏการณ์กับ flagship store เรือ "The Louis" ใจกลางเซี่ยงไฮ้เมื่อมิถุนายนที่ผ่านมา Louis Vuitton ไม่หยุดแค่นั้น ปล่อยแคมเปญใหม่ "The Spirit of Travel" ที่ผสมผสานความหรูหราของแบรนด์เข้ากับธรรมชาติอันงดงามของจีน The Spirit of Travel เป็นแคมเปญถ่ายทอดความสวยงามของธรรมชาติใน 3 จุดหมายสุดพิเศษในประเทศจีน ผ่านเลนส์ของช่างภาพชาวอเมริกัน Alec Soth พร้อมกับการจัดแสดงกระเป๋าและหีบเดินทางซิกเนเจอร์ของแบรนด์ได้อย่างลงตัว จุดหมายแรก เชิญชวนให้ทั่วโลกมาชมความงามของวิวแม่น้ำลี่เจียงที่ห้อมล้อมไปด้วยภูเขาที่กุ้ยหลิน ต่อมา ชมความงามทางสถาปัตกรรมของวัดเสวียนคง วิหารลอยฟ้าที่ต้าถง สุดท้าย มาชมความอลังการของหุบเขาธรรมชาติที่จางเจียเจี้ย ความทุ่มเทในการทำการตลาดครั้งนี้ ได้รับกระแสที่ดีในประเทศจีน สร้าง emotional connection ให้กับลูกค้า หรือนี่จะเป็นกลลยุทธ์ดึงฐานลูกค้าจีนกลับมา หลังจากที่ยอดขายหายในช่วงที่ผ่านมา

#怎么越丑的东西越火# ทำไมของที่ยิ่งน่าเกลียดยิ่งปัง กระแสที่ร้อนแรงบนเว่ยปั๋ว มีชาวเน็ตจีนเข้ามาแสดงความเห็นอย่างล้นหลาม จนยอดวิวมากกว่า 27 ล้านวิว กระแสนี้ไม่ใช่เรื่องขำๆ แต่สะท้อนถึงจิตวิทยาสังคมและกลยุทธ์การตลาดจีนได้อย่างลึกซึ้ง Level Up ขอสรุปเทรนด์นี้ใน 3 ประเด็นหลัก พร้อมมุมมองการตลาดที่คนไทยควรรู้เพื่อปรับตัวให้ทันเทรนด์จีนครับ 1. การเยียวยาทางจิตใจ: จากความวิตกกังวลเรื่องความเนี้ยบ สู่การเยียวยาผ่านความไร้สาระ ในยุคที่ “ความเป๊ะ” กลายเป็นเรื่องธรรมดา คนรุ่นใหม่กลับรู้สึกกดดันจนเกิดความเครียดจากการต้องดูดีอยู่ตลอดเวลา ของ “น่าเกลียดแต่น่ารัก” (ภาษาจีนเรียกว่า 丑萌 chǒu méng) อย่าง Labubu หรือตุ๊กตาปลาในซานริโอ้ กลายเป็นเครื่องมือปลดปล่อยความรู้สึก เป็นการ “ลดมาตรฐานความงาม” เพื่อผ่อนคลายจิตใจ ทำให้สร้างความสุข สนุก ตลกขบขัน ได้ดีกว่า นอกจากนี้ ของน่าเกลียดน่าชัง ยังถือเป็น“พลังการแทรกซึมในสังคม” (social penetrability) กลายเป็นรหัสลับที่คนรุ่นใหม่ใช้ในการแยกแยะและเชื่อมโยงกับคนที่มีรสนิยมคล้ายกัน ที่น่าสนใจคือ การโพสต์ของของเหล่านี้บนโซเชียลมักได้รับยอดตอบรับสูงกว่าการโพสต์ภาพสินค้าหรือสิ่งของที่ “สวยงาม” ตามมาตรฐานทั่วไป 2. แผนการตลาด: กระแสที่ถูกจัดวางมาอย่างแยบยล ความสำเร็จของสินค้าน่าเกลียดไม่ได้มาโดยบังเอิญ แต่มาจากสูตรสำเร็จที่ลงตัว: “ความน่าเกลียด 30% + ความหายาก 50% + การสุ่ม 20%” ตัวอย่าง Pop Mart ใช้ระบบ Blind Box ในการจำหน่าย โดยตั้งอัตราการได้ Labubu รุ่นซีเครตไว้ที่ 1 ใน 144 สร้างปรากฏการณ์แบบ กล่องทดลองชองสกินเนอร์ Skinner Box Effect ที่ยิ่งได้ยากก็ยิ่งอยากได้ ทำให้ยอดขายของซีรีส์นี้ในปี 2024 พุ่งขึ้นถึง 726% ด้วยความหายากนี้ นักเก็งกำไรจากต่างประเทศจึงสร้างเครือข่ายรีเซลล์ข้ามพรมแดน เคสตัวอย่าง Labubu เวอร์ชันพิเศษขายเฉพาะในไทย ที่ถูกรีเซลล์หน้างานทันทีในราคาสูงกว่าป้ายถึง 300% บางตัวมีราคาขายบนแพลตฟอร์มอย่าง StockX สูงกว่าราคาทางการถึง 2.4 เท่า ความหายากที่ถูกสร้างขึ้นนี้ ได้เปลี่ยนตุ๊กตาน่าเกลียดน่าชังให้กลายเป็น “ทองคำพลาสติก” ในโลกแห่งนักสะสม 3. การสร้างวัฒนธรรมใหม่: การเติบโตอย่างไร้ขีดจำกัดของความงามรูปแบบใหม่ สินค้าสุดโต่งอย่าง “กระเป๋าขยะ” “กางโปรงที่คล้ายกางเกงในชาย” ของ Balenciaga และ "หมวกกันน็อกทรงกาน้ำร้อน"จากการประกวดสินค้าน่าเกลียดบน Taobao คือการใช้ “ความน่าเกลียดแบบอุตสาหกรรม” มารื้อถอนความงามแบบวิจิต รูปแบบนี้ชาวเน็ตจีนเรียกว่า ความงามแนว “丧尸ซอมบี้” ซึ่งได้สร้างนิยามใหม่ให้กับสัญลักษณ์การบริโภค เพราะการถือกระเป๋าขาดราคา 12,000 หยวน ประมาณ 60,000บาท กลับดู “เข้าถึง เข้าใจเกม ” มากกว่าการถือกระเป๋า Hermès เสียอีก “ความน่าเกลียดน่าชัง” ยังมองเป็นสกุลเงินทางสังคมในโซเชียล ยิ่งมีเยอะยิ่งดังยิ่งรวยความตลก ความสนุก ซึ่งได้มาจากการโพสของน่าเกลียดน่าชังหรือแม้กระทั่งมีม อีโมจิแปลกๆฮาๆ จากความน่าเกลียดน่าชัง คนมองว่าตลก จึงอยากแชร์ เมื่อคนแชร์เยอะก็เกิดเป็นไวรัล สุดท้ายกลายเป็นกระแสหลักในไม่กี่คลิก ขนาด Taobao ได้จัดเวทีประกวดสินค้าน่าเกลียด และมียอดผู้ชมทะลุ 4.68 ล้านครั้ง นี่เป็นการยืนยันว่ากระแสนี้กำลังแทรกซึมและกลืนกินรสนิยมกระแสหลักอย่างชัดเจน -> หากคุณกำลังทำตลาดจีน อย่าเพิ่งตัดสินสินค้าน่าเกลียดน่าชัง ในตลาดจีน ความน่าเกลียดที่มี “เสน่ห์เฉพาะตัว” สามารถกลายเป็นสินค้ายอดนิยมได้ หากมี Story, Limited Edition หรือความหายากร่วมด้วย หากอยากได้ยอดการมีส่วมร่วมมากขึ้น อาจใช้มีมและความตลกเป็นกลยุทธ์ไวรัล หากสินค้าคุณพอจะ “เล่นกับความแปลก” ได้ ลองสร้างคาแรกเตอร์หรือคอนเทนต์แหวกแนว เพื่อจุดกระแสความฮาในโซเชียลจีน สุดท้ายอย่าคิดว่าแค่สวยจะขายได้ คนจีนรุ่นใหม่สนใจ ของที่ "จริงใจ" และ "ขัดกับความสมบูรณ์แบบ" มากขึ้นเรื่อยๆ เพราะมันทำให้รู้สึกว่าแบรนด์เข้าใจและกล้าพูดภาษาที่ตรงใจคนรุ่นใหม่มากกว่า ที่มา : https://s.weibo.com/weibo?q=%23%E6%80%8E%E4%B9%88%E8%B6%8A%E4%B8%91%E7%9A%84%E4%B8%9C%E8%A5%BF%E8%B6%8A%E7%81%AB%23

After several years of explosive growth, China's live-streaming e-commerce industry has entered a stage of "meticulous cultivation".
According to relevant data, the number of live-streaming users across the country exceeded 830 million in 2024, accounting for 75.2% of the total number of Internet users. A considerable proportion of them are active in the live-streaming e-commerce scene and have become the new main force of online consumption. The market size of the live-streaming e-commerce industry reached 4.57 trillion yuan, an increase of 232 times compared with 2017, and the penetration rate rose to 31.9%. Driven by multiple factors such as the online transformation of consumption habits, policy promotion and platform investment, live-streaming e-commerce is rapidly integrating into the mainstream retail system. Recently, based on in-depth research and comprehensive assessment, Douyin E-commerce, in collaboration with the "China Live Streaming Industry Research Institute", officially released the "Top 30 Douyin Live Streaming E-commerce Companies in China 2025". This authoritative list aims to honor the Douyin live streaming agency service providers who have made outstanding contributions to the incubation and creation of successful brand ips in the context of the vigorous development of the new consumption industry, thereby setting benchmark cases for the industry and jointly building a new ecosystem of content e-commerce. This list covers outstanding service providers from 10 different industries including food, beauty, clothing and shoes, personal care and home cleaning, digital appliances, etc. The assessment results show that the leading agency operation service providers in the industry have formed a "multi-strong oligopoly" competitive pattern in the specialized vertical categories, and different categories present completely different operation methodologies and resource barriers. Among them, Mofanluma, which has long held a leading position in the luxury goods service field of Douyin, and Suoxiang, which focuses on the agency operation services of new consumer brands, are both on the list. In addition, some agency operation companies that have successfully transformed from MCNS, such as Wuyou Media and Yaowang Network, have also received high recognition. It is worth mentioning that in this list, the agency operation companies in Hangzhou performed particularly well, with a total of 14 companies making the list, fully demonstrating Hangzhou's strong strength and influence in the new consumption industry as well as in digitalization and live streaming. Resource：界面新闻

According to the data center of the Ministry of Culture and Tourism, 314 million domestic trips were made across the country during the five-day holiday, an increase of 6.4% year-on-year. Domestic tourists spent a total of 180.269 billion yuan on travel, an increase of 8% year-on-year. According to the monitoring of business big data by the Ministry of Commerce, the sales of key retail and catering enterprises across the country increased by 6.3% year-on-year during the holiday. The outstanding performance of the consumer market is not only a set of inspiring statistics, but also reflects the tremendous vitality that China's consumer market has stimulated under the resonance of policy tools and market forces. In just five days, the total expenditure reached 180.269 billion yuan, once again demonstrating the resilience of China's consumer market. For instance, exhilarating music festivals and concerts have become the "new favorites" during holidays. The immersive experience of "music + culture and tourism" created by Changping District, Beijing, has achieved a comprehensive income of 65.9305 million yuan. Also in Beijing, fancy park Tours are highly favored. The city's parks received a total of 9.3183 million visitors, an increase of 4.37% year-on-year. During the first four days of the holiday, the number of applications for subsidies for trade-in of old cars exceeded 60,000, driving new car sales of 8.8 billion yuan. Consumers purchased 3.56 million household appliances of 12 major categories, driving sales of 11.9 billion yuan. 2.42 million digital products such as mobile phones were purchased, driving sales of 6.4 billion yuan. From the beginning of 2025 to 0:00 on May 5th, the number of applications for subsidies for trading in old cars for new ones exceeded 3 million. Consumers purchased 55.16 million units of 12 major categories of household appliances for trade-in and new ones, and 41.67 million digital products such as mobile phones. During the May Day holiday, a new picture of a more resilient and multi-level domestic demand market in China is unfolding. Driven by both policy tools and market vitality, China has sufficient resilience to withstand external environmental shocks and accumulate new impetus in the process of transformation and upgrading. Resource: 三秦都市报

Since The State Council's executive meeting in November 2024 reviewed and approved the "Several Policy Measures for Promoting the Stable Growth of Foreign Trade", it indicates that in 2025, China will increase its support for cross-border e-commerce sellers and help them expand their business to markets outside the United States. Over the past six months, the Chinese government has introduced a number of new measures for exporters, such as providing dedicated overseas payment solutions and other financial assistance. Starting from January 27th, goods exported through designated cross-border e-commerce overseas warehouses, even if not yet sold, are eligible to apply for export tax rebates. This is one of the multiple measures aimed at providing financial assistance to exporters.
Under this series of measures, the trade volume between markets such as Thailand, Vietnam, Indonesia, Germany and the United Kingdom and China all increased significantly in the first quarter. The newly signed promotion cooperation agreements with these markets may help boost China's exports to regions other than the United States.
With the implementation of the US tariff measures, China's efforts to promote cross-border e-commerce (CBEC) exports (mainly selling consumer goods made in China through global online platforms such as Temu under Pinduoduo and AliExpress under Alibaba) are likely to continue to increase. Resource: 新浪财经

Recently, the 2025 China (Chengdu) Performance Trade Fair (referred to as "Performance Trade Fair"), with the theme of "Innovation · Cross-border · Integration", was held in Chengdu, Sichuan Province. This year's performance fair not only set a new record in terms of scale with 12,000 professional participants, 35,000 visitors and 8,000 square meters of exhibition area, but also demonstrated the strong development momentum of China's performance market with impressive figures such as 608 million yuan in signed contracts and over 1 billion yuan in cooperation intention deposits. According to the data monitoring and calculation of the ticketing information collection platform of the China Association of Performing Arts, the total revenue of the national performance market in 2024 was 79.629 billion yuan, representing a year-on-year growth of 7.61%. Among them, the box office revenue from performances was 57.954 billion yuan, and other income was 21.675 billion yuan. In 2024, the national performance market will be led by high-quality products and driven by demand, showing an overall upward trend. Liu Kezhi, the president of the China Association of Performing Arts, said that the regional supply gap of high-quality performance products has continued to narrow, and the distribution of large-scale performances across the country has become more balanced. Meanwhile, collaborative innovation has given rise to more industrial linkages, and its role in promoting consumption has become more prominent. As the "condensation core", performances have become an effective medium for building a "community of urban life". New cooperation methods, new business models and new consumption Spaces have emerged around performance products, further highlighting the brand influence and economic value of high-quality performance projects. "Cross-border collaboration" has become an important keyword in the performance market in the past two years. During this year's Performance Fair, to better promote cross-border cooperation, the organizers have specially invited local cultural and tourism authorities to introduce local cultural and tourism development support policies and performance-related investment promotion projects. They have also invited commercial complexes, tourist attractions (streets, parks), investment and financing institutions, etc. to release performance content demands, cooperation plans, procurement and investment plans, etc., to discover new forces for the industry. At the exhibition hall site, scenes of theaters, commercial complexes, scenic area operators and financial investment institutions making joint connections could be seen everywhere. Two resource release conferences eventually led to the signing of 35 projects. Among them, in Sichuan Province alone, 18 projects have reached cooperation agreements, including the "Chengdu Art Center Performance Cluster Area" and the "Heatwave Flight Galaxy Left Bank Music Festival". In the future, the implementation of these performance projects will provide strong support for the upgrading of the local cultural and tourism industry. In addition, to promote the "ticket root economy", the Chengdu Municipal Bureau of Culture, Radio, Film and Tourism also specifically mentioned the integrated development of performing arts and tourism in the policy introduction introduced at the meeting. It supports the audience to visit the Chengdu Wuhou Shrine Museum, Chengdu Du Fu Thatched Cottage Museum and other scenic spots for free with their real names during the two days before and after the large-scale commercial performance activities with the performance tickets.
Under the impetus of this thinking, the consumption-driven effect of this year's performance fair far exceeded expectations. According to relevant statistics, after the performance fair ended, more than 30% of the attending guests chose to stay in Chengdu for a trip, with a stay time of more than three days. The participating guests "followed the performance and trade Fair to tour Sichuan" has driven about 69 million yuan in comprehensive consumption including catering, accommodation, tourism and shopping in Chengdu and other cities and prefectures. Resource: 文旅中国

On April 25,2025, Shenzhen - Under the wave of the deep integration of the digital economy and globalization, the 2025 Shenzhen Cross-border E-commerce Exhibition for Consumer Goods (hereinafter referred to as "Shenzhen Cross-border E-commerce Exhibition") grandly opened at the Shenzhen International Convention and Exhibition Center (Bao 'an New Venue). Linking global resources and driving the future of cross-border business, the exhibition, which will close on the 28th, builds an efficient trade bridge for global cross-border practitioners through a one-stop procurement platform, precise supply and demand matching, and industry summits. It comprehensively supports the global layout of Chinese brands and is committed to becoming an annual benchmark event in the cross-border e-commerce industry. This year's Shenzhen Cross-border E-commerce Exhibition, in collaboration with the Shenzhen International Gift & Home Fair, Mobile Electronics Fair and others, has created a "show within a show" synergy effect. The exhibition area of this event is 20,000 square meters, and the total exhibition area of the series of exhibitions is as high as 240,000 square meters. It gathers over 600 high-quality suppliers from home and abroad, more than 1,300 source factories and exclusive new products, covering smart home, 17 popular cross-border categories including digital electronics, fashion and beauty products, warehousing and logistics, payment and marketing, etc. By integrating global supply chains, cross-border platforms, service providers and industry think tanks, this exhibition fully covers the entire cross-border e-commerce industry chain, creating a closed-loop trade scenario from the production end to the consumption end. It builds an efficient and convenient global cross-border e-commerce business platform, which can provide buyers with all-round solutions from product selection and matching, technological empowerment to policy interpretation. It is expected that more than 50,000 professional visitors and over 200 major purchasing groups will be present. Resource：华商网

Alibaba International Station (Alibaba.com) has surpassed Walmart to become the third most downloaded free shopping app in the US AppStore. As a result, the top three spots on this list have been dominated by Chinese e-commerce platforms, with Taobao and DHgate ahead of Alibaba International Station. The GMV of multiple categories on the platform has seen significant growth. Among them, the transaction volume of new buyers for outdoor equipment has increased by 195%, pet supplies by nearly 130%, hair products by 671%, home appliances by 962%, security products by 601%, and health and beauty products by 318%. Referring to the situation in 2018, the impact of tariffs on the actual profits of home appliance companies is controllable. The competitiveness of China's home appliance exports is based on its complete industrial chain and manufacturing cost advantages. Even with the increase in tariffs, it is still difficult to weaken its relative competitiveness. Eventually, the cost increase is likely to be passed on to the terminal price. During the first round of the trade war from 2018 to 2020, the overseas profitability of China's home appliance enterprises was not significantly affected. Guojin Securities' research report points out that China's home appliance industry still has a strong competitive edge. From the perspective of the supply chain, it is difficult for China's home appliance production capacity to be replaced in the short term. In the market of compressors and motors, the core components of the three major white goods, China's production capacity share exceeds 70%. In the black electrical appliances sector, Hisense Video and TCL Electronics lead the global market share, and all of the top ten global TV contract manufacturers are Chinese companies. The maturity of the overseas supply chain system is lower than that of China. In the short term, the United States will find it difficult to find alternative production capacity, and it is expected that its reliance on China's production capacity will remain high. Resource: 金融界

Chinese e-commerce has created a whirlwind overseas, driving the growth of cross-border logistics demand. The download volume of shopping apps such as Taobao has increased, and the demand for cross-border package consolidation and transportation is strong. As a major service provider in the cross-border logistics and parcel consolidation market, Cainiao has also been widely chosen and used by overseas consumers in recent days. On April 17th, Cainiao APP made its debut on the list of life application apps in the United States. On April 18th, the ranking of Cainiao APP on the list rose rapidly by 25 places. It is learned that in response to the habit of overseas Chinese consumers to shop through apps like Taobao, Cainiao has launched cross-border consolidated shipping services in the United States, Singapore, Hong Kong, China and other places. When consumers place orders for online shopping overseas, they can log in to the Cainiao APP or mini-program and select a cross-border consolidation warehouse located within China by Cainiao as the delivery address. After the merchant ships the goods, consumers register the package online, filling in the tracking number and package information. After multiple packages to be purchased have all arrived at the consolidation warehouse, consumers can select the packages they want to combine. After completing the payment, these packages can be sent to the destination of the overseas consumer, and the entire process of package circulation can be observed. As Cainiao Consolidation can consolidate multiple orders for shipment together, it meets the needs of overseas consumers to scan goods on Chinese e-commerce platforms and receive bulk packages at one time. Recently, it has been particularly popular in overseas markets. In addition, Cainiao also provides cross-border direct delivery services for small parcels for overseas consumers' e-commerce shopping, including full-chain services such as local collection in China, cross-border customs clearance and transportation, and local overseas delivery. The fastest delivery can be within 5 days. For brands and sellers who need to stock up overseas in advance, Cainiao offers over 40 overseas warehouse services in 18 countries and regions including Europe, North America and Asia-Pacific. This makes it convenient for consumers to place online orders and have the goods dispatched from local warehouses, shortening the delivery time. The fastest delivery can be the next day. Resource: 证券日报

On the evening of April 7, local time, China Uxin Tourism Group and the National Tourism Administration of Thailand held a theme event of "Meet Again and Smile Thailand" in Bangkok to welcome tourism delegations from northern provinces of China and promote Thailand's tourism resources. The delegation, consisting of 406 representatives from 406 tourism organizations in northern provinces of China, will hold a week-long study tour and experience in Thailand. The event was organized by the tourism agencies of China and Thailand to promote tourism sales through the promotion of travel packages tailored for various target groups. Northern China is a high-potential region in the Thai tourism market, mainly including Beijing, Tianjin, Shaanxi, Henan, Hebei, Shandong and other cities. Tourists from these areas generally have high spending power, are keen on outbound travel, and can bring significant economic benefits to Thailand's tourism industry. According to the data, the average tourism consumption of tourists in the region is as high as 10,000 to 12,000 yuan per trip, which fully reflects its strong purchasing power and important value to Thailand's tourism industry. With the strong support and cooperation of a number of leading tourism companies in China, this inspection activity not only helps to expand the exposure of Thailand's tourism in the Chinese market, but also creates favorable conditions for promoting more Chinese tourists to travel to Thailand. Resource: 人民网

China's e-commerce logistics index in March was 110 points, up 1.1 points from the previous month. Among the sub-indexes, the total business volume index rebounded significantly. In March, the total business volume index of e-commerce logistics was 126.8 points, up 3.5 points from the previous month. By region, the western region has the largest rebound. The business volume index of rural e-commerce logistics has increased significantly. In March, the rural e-commerce logistics business volume index was 125.7 points, up 5.3 points from the previous month. From a regional point of view, the rural business volume index in all regions of the country has rebounded, and the central region has picked up 6.3 points from the previous quarter, with the largest rebound.
Liu Yuhang, director of China Logistics Information Center: Now the increase of instant distribution around the e-commerce sector is relatively fast, reflecting the further strengthening of consumer vitality, and also reflecting the gradual improvement of the supply capacity and service capacity of the entire e-commerce logistics. In addition, with the successive introduction and implementation of various central and local policies on effectively reducing logistics costs in the whole society, e-commerce logistics enterprises actively promote the reduction of logistics costs in many fields such as enterprise digitalization and unmanned distribution. In this context, the e-commerce logistics cost index in March fell 1.3 points from the previous month, declining for four consecutive months, and the cost pressure of enterprises has eased. Resource: 环球网

In April 2025, Costco member stores announced that they will fully cover same city delivery in the cities where their stores are located in mainland China. They promise to receive orders within the main urban area and service range within 90 minutes. Costco home delivery mini program 2019 to date, Costco has opened 7 stores in 6 cities across mainland China. There are two in Shanghai (Minhang and Pudong), and one each in Suzhou, Nanjing, Ningbo, Hangzhou and Shenzhen, mainly covering the rich Yangtze River Delta and the Greater Bay Area. On the mini program of “Costco Home delivery”, there are four ways of home delivery: timely delivery, freight of 20 yuan, and delivery of orders from 9 o 'clock on the same day; Large direct delivery, free of basic freight in the same city, 1-5 days delivery; Limited time delivery, freight 20 yuan, from 8 o 'clock on the same day, according to the member order selected time delivery; Express direct delivery, freight 12 yuan, order before and after 15 o 'clock on the day, the next day or the next day delivery. Resource: 新浪财经

China's outbound tourism is expected to show a strong rebound this year and surpass pre-epidemic levels for the first time, according to a new forecast released by Huakai Marketing, an advertising and marketing solution provider in the Chinese market. China is expected to make more than 155 million outbound trips this year, and about 72 percent of Chinese tourists plan to travel abroad multiple times this year. One notable trend: The number of first-time Chinese tourists traveling abroad will increase - nearly 38 percent of Chinese tourists will travel abroad for the first time. These visitors are younger, with nearly 64 percent under the age of 30, and up to 60 percent of them female. What platforms do these newbies turn to for travel inspiration? Platforms such as Xiaohongshu and Douyin are at the forefront, offering detailed travel guides, visa help information and real-time updates to take the mystery out of the travel process. In addition to social media, new digital tools are also changing the travel planning of Chinese travelers. Travel apps are integrating AI solutions to provide personalized travel itineraries and real-time booking capabilities. With more than 200 million outbound Chinese trips expected by 2028, destinations around the world are scrambling to grab a piece of this expanding market. To attract Chinese tourists, tourist destinations are streamlining visa procedures and launching various marketing campaigns. The survey also highlights that Chinese travelers are shifting toward impromptu, mobile-first travel behaviors. About 77% of bookings take place less than a month before departure, and 46% of those bookings are made within two weeks. This behavior is reshaping the travel industry, forcing airlines, hotels and travel service providers to adjust their pricing strategies, optimize their approaching inventory management and improve the mobile-first booking experience. Resource: 环球时报

With the introduction of immigration management policies and measures to facilitate personnel exchanges, the inbound tourism of foreigners at Beijing ports continues to heat up. As of March 24, the number of inbound and outbound foreigners at Beijing ports this year exceeded 1 million, an increase of 44% over the same period last year and 22 days earlier than last year. As of March 24, the number of inbound and outbound foreigners at Beijing ports this year exceeded 1 million, an increase of 44% over the same period last year. The 2025 summer and autumn shipping season is coming, and this year's summer and autumn shipping season is from March 30 to October 25, a total of 30 weeks. Beijing port international routes will also be further encrypted in the new season, such as Hainan Airlines has recently opened Beijing to Oslo route, which is currently the only direct international route with Norway. It is worth mentioning that since the implementation of the 240-hour transit visa-free policy on December 17 last year, as of March 26, the policy has been implemented for 100 days, and more than 310,000 foreigners have enjoyed the visa-free and 240-hour temporary entry permit policy, an increase of 150% compared with the previous year. Most of the foreigners entering the country are tourists, businessmen and family visitors. In order to ensure the safe, smooth, efficient and convenient entry and exit of Chinese and foreign passengers, the Beijing Border Inspection General Station uses the self-developed "Flight Passenger flow forecast" mini program to carry out real-time port flow prediction and operation monitoring, scientifically deploy police forces, and open full inspection channels; The "double row and check" mode is implemented at the duty site of Terminal 3 of the Capital International Airport with a large passenger flow to effectively improve the customs clearance efficiency. At the same time, we will actively implement measures to facilitate immigration management, and use the 240-hour transit visa-free zone to carry out inspection work, and effectively improve the customs clearance experience of passengers. Resource: 京报网

As of March 17, Beijing has received nearly 940,000 foreign travelers this year, and the total number of inbound and outbound passengers at Beijing ports has exceeded 4 million, an increase of 23 percent year-on-year. Among them, more than 236,000 foreigners entered through 240-hour transit visa-free, an increase that highlights the strong recovery of international travel. According to the Travel and Tourism World website in the United States and the Travel Daily News website in Asia, the significant growth of Beijing's international border traffic in 2025 indicates that "the demand of foreign travelers entering China continues to rise". The main driver of this growth is China's expansion of visa-free policies, including 240-hour transit visa-free, which allows eligible foreign travelers to stay in China for up to 10 days without a visa. At present, China is continuing to optimize its visa-free policy, and has implemented unilateral visa-free arrangements for 38 countries and 240-hour transit visa-free arrangements for passengers from 54 countries. These measures have streamlined entry procedures, boosted international mobility and cemented China's position as a global tourist destination.
Beijing's inbound tourism is expected to continue to grow steadily as international travelers gain greater access to China. The increase in the number of foreign tourists marks a comprehensive recovery of China's international tourism industry, and at the same time, further promotes the economic and cultural exchanges between China and the world. Resource: 观察者网

On the 20th, the fifth China Cross-border E-commerce Fair (referred to as "cross-fair") closed in Fuzhou. This cross-boundary fair has achieved fruitful results and frequent highlights, injecting strong impetus into the development of cross-border e-commerce industry. The scale of the exhibition reached 60,000 square meters of cross-fair, 20% more than the previous session, from 28 provinces, municipalities, autonomous regions and special administrative regions, as well as the United States, France, Poland and other countries and regions of more than 1,800 enterprises to participate. During the exhibition, more than 90,000 professional businessmen from all over the world and the country attended the exhibition, including more than 10 countries such as Britain, Australia, Thailand and India. The ratio of buyers to booths exceeded 20:1, reaching the international quality professional exhibition standards for five consecutive years. During the cross-trade fair, the launch ceremony of Minjiang Digital Trade Corridor was held, and the first batch of 25 digital trade projects were signed and landed, officially announcing that the country's first "free trade + cross-border" digital trade whole industry chain agglomeration area settled in Fujian. Ruan Weixiang, head of China Cross-border E-commerce Fair and president of Fujian Provincial Chamber of Commerce for Import and Export, said in an interview with the media that after five sessions of grinding, China Cross Trade Fair has 16,000 high-quality suppliers and 320,000 effective buyers, and the good cross-border e-commerce soil and marketing environment of China Cross Trade Fair is the key to attract suppliers and buyers. Suppliers and buyers also want to be able to get the comprehensive services of the China Cross Fair brand. The sixth China Cross Trade Fair has been scheduled to be held in Fuzhou from March 18 to 20, 2026, the scale will expand by 20%, and the 2026 China Cross-border E-commerce Conference will be held at the same time. Resource: 中国新闻网

In the first two months of this year, the industrial service sector grew rapidly, consumption and investment continued to improve, the employment situation was generally stable, new quality productivity grew stronger, and the economy got off to a steady start, according to data released by the National Bureau of Statistics on Thursday. Among them, the total retail sales of social consumer goods was 8,373.1 billion yuan, an increase of 4.0%, and the national industrial added value above designated size increased by 5.9%, both of which exceeded foreign media expectations, showing that Chinese consumer confidence is improving. Bloomberg commented that the data provided the "most comprehensive snapshot" of China's economic performance since the US government launched a new round of trade wars and imposed tariffs on Chinese imports to the US. Many media have mentioned that boosting consumption is listed as the top priority of China's economic work in 2025, and it is also a necessary move for China to cope with the external unstable trade environment. Recently, the General Office of the Communist Party of China Central Committee and The General Office of the State Council issued a special action plan to boost consumption, including 30 policy measures in eight parts, which is called "the most comprehensive guidance on boosting consumption since China's reform and opening up." On the 17th, The State Council held a press conference to introduce the situation of boosting consumption. Resource: 中国日报网

The 5th China Cross-border E-commerce Fair will open at Fuzhou Strait International Convention and Exhibition Center on the 18th. With the theme of "Digital New Silk Road, Smooth New global", the exhibition will bring together more than 1,800 supply chain and service enterprises from 28 provinces (autonomous regions, municipalities directly under the Central Government, special administrative regions), as well as the United States, France, Poland and other countries or regions to participate in the exhibition area of 60,000 square meters, which is 20% larger than the previous exhibition. A highlight of this exhibition is the "2025 China Cross-border E-commerce Conference" held for the first time, which will attract more than 500 large and medium-sized cross-border e-commerce sellers and hundreds of well-known experts in the industry to participate, and conduct in-depth discussions on cutting-edge topics such as trends, platforms, AI, traffic, and transformation, and release the "2025 China's Export cross-border E-commerce Upgrade and Development Blue Book". Comprehensive interpretation of the industry development process and future trends. Activities such as the South-South Cooperation to Promote cross-border E-commerce Development Cooperation Exchange Meeting 2025, the National Comprehensive Pilot Zone Exchange Forum 2025, and the Third National Cross-border E-commerce Industry Association Exchange Meeting 2025 will be held at the same time to further promote industry exchanges and cooperation. The popular "cross-border outpatient area" and "cross-border KOL docking area" in the past will once again appear to further promote cross-border e-commerce international talent exchange and cooperation in the face-to-face docking. This exhibition will hold more than 20 theme sharing and 30 forums, conferences and docking activities, including 2025 Amazon global store cross-border e-commerce development trend sharing, AI enabling refined operation, cross-border e-commerce global opportunities sharing. Resource: 东南网

From March 27, Chengdu Airlines will open a new non-stop flight from Chengdu Tianfu to Chiang Mai, Thailand, three times a week. It is understood that it only takes about 2.5 hours to arrive in Chiang Mai from Chengdu, which will be the third destination of Chengdu's direct passenger flight to Thailand. The direct flight from Chengdu to Chiang Mai, which will be resumed soon, will be carried out by Airbus A320 aircraft every Tuesday, Thursday and Saturday, with a planned flight time of about 2.5 hours. On the 17th, the route was officially launched for pre-sale. As the civil aviation season begins on March 30, outbound flight EU2861 is scheduled to take off from Chengdu Tianfu International Airport at 7:20 PM and arrive at Chiang Mai International Airport at 8:50 PM local time. Chiang Mai is the second largest city in Thailand. After the opening of the direct flight to Chiang Mai, the air traffic network between Chengdu and Thailand will be organized together with the direct flights from Chengdu to Bangkok and Phuket. From Chengdu, travelers will be more convenient to travel to Thailand, and travel options are more abundant. Resource：红星新闻

On March 11, under the care and support of Shenzhen Social Organization Administration Bureau, Municipal United Front Work Department, Nanshan District People's Government, Municipal Federation of Industry and Commerce, Municipal Market Supervision Administration, Civil Affairs Bureau, Convention and Exhibition Center and other government leaders at all levels, it was organized by Shenzhen Cross-border E-commerce Association. The "Press Conference of the 8th Global Cross-border E-commerce Festival 2025" jointly organized by China Industry Overseas Development Association, China Time-honored Brands, Great power brands, US-China E-commerce Trade Association, Hong Kong Economic Herald and Hong Kong Mirror was successfully held. In 2024, the seventh Global Cross-border E-commerce Festival was held in Shenzhen, attracting more than 2,000 exhibitors, more than 100 government and enterprise leaders and tens of thousands of industry elites to participate in the exhibition, more than 20 activities during the same period, online live viewing more than 1.5 million people, the three-day exhibition attracted more than 103,000 visitors. At the press conference, Wang Xin, president of Shenzhen Cross-border E-commerce Association, officially announced that "the 8th Global Cross-border E-commerce Festival and the 10th Shenzhen International Cross-border E-commerce Trade Fair 2025" will be held in Shenzhen Convention and Exhibition Center (Futian) from June 16 to 18, 2025. At that time, the industry's cross-border e-commerce industry giants, global cross-border e-commerce sellers, cross-border e-commerce platforms, service providers, industrial belts, manufacturers and so on will gather in Pengcheng. In this Global Cross-border E-commerce Festival, the Deep Cross-border Association will strengthen cooperation with the industrial belt, promote the optimization and upgrading of products and services, and provide strong support for Chinese brands to go overseas. At the same time, work with the publicity department to jointly promote the overseas communication of Chinese brands and enhance the international influence of Chinese brands. Resource:东方网

Tourism Authority of Thailand (TAT) Director Tabani Keapaibon recently said that in order to achieve the goal of "receiving 39 million international tourists by 2025" set by the Thai government, the Tourism Authority of Thailand will fully tap the potential of the Chinese tourist market. "We will focus on strengthening cooperation with our Chinese partners and working with large Chinese social media platforms to drive continued growth in market demand," Tabani stressed. It is reported that the tourism routes launched in Thailand this year will be more distinctive than before. The main attraction in the central region of Thailand is the province of Bashok, with recommended attractions including the Kissing Cave and the Three Hundred Peaks National Park, providing visitors with a romantic experience of spending important moments in life with their loved ones. The southern region is dominated by Trang Province, inviting visitors to explore underwater cherry blossom forests, pearl islands and colorful corals. Tabani also mentioned that online channels are a key area for the Tourism Authority of Thailand to expand, especially through social media platforms. In 2024, the National Tourism Authority of Thailand's livestreaming sales campaign in conjunction with its partners achieved remarkable results. For example, it cooperated with Spring Airlines to sell special tickets through live broadcast to attract a large number of Chinese tourists to travel to Thailand; The Trip.com online travel platform has launched special travel packages with total sales of more than 500 million baht (about 100 million yuan). In addition, the National Tourism Authority of Thailand will also carry out a number of live broadcast promotion activities with several partners this year. Through these initiatives, the Tourism Authority of Thailand hopes to further enhance Thailand's attractiveness as an international tourism destination and drive new breakthroughs in the tourism industry by 2025. Resource: 新民晚报

Recently, the annual "Beijing Pet Exhibition" has come to a successful end, and pet consumption on the Douyin e-commerce platform has also shown a booming trend. On March 10, Douyin e-commerce released the "Cute pets" list, showing the trend of the platform in terms of pet content and consumption preferences in the past year. In the whole year of 2024, the number of pet businesses that opened live broadcasts on Douyin e-commerce increased by 71% year-on-year, and the number of live broadcasts of mobile marketing reached nearly 10 million, an increase of 86% year-on-year. Live broadcast also led to the sales growth of pet goods in the shelf, the past year, pet-related goods shelf GMV increased by 78%, search GMV increased by 99%. Good content has become an important driver of pet consumption growth. From cute pet daily, to professional pet knowledge popularization, all kinds of cute pet content continue to emerge, fully satisfying users' curiosity and love for pets. Live broadcast and short video content such as pet live broadcast, cattery live broadcast, pet runway show, health science popularization are well loved by users, driving the turnover to increase by 67% and 49% respectively. Among pet consumers, Guangdong people rank first. Generation Z and middle-aged people are the main force of pet raising and consumption. Generation Z shows strong purchasing power in pet consumption with its unique consumption concept and love for pets. Relatively speaking, the middle-aged group has stronger economic strength, but also pay more attention to the quality of life of pets, and are willing to invest more in pets. People's love for pets is not only reflected in daily life, but also reflected in special days. More than 120,000 pets received birthday presents in the past year. During the Spring Festival, sales of pet "New Year's Eve dinner" increased 28 times year-on-year, and sales of New Year's New clothes increased 5 times year-on-year.
The relevant person in charge of Douyin e-commerce said that the pet economy is no longer a niche market. Over the past year, the platform has performed well at different levels of content and merchants. In the future, the platform will continue to innovate, join hands with many high-quality pet businesses, and help the pet consumer market maintain a good development trend. Resource：中国经济网

On March 6 local time, Thai Prime Minister Pethongtan met with Ctrip Group CMO Sun Bo in Berlin. This important meeting highlights the unremitting efforts made by both sides to promote the growth of China-Thailand tourism and attract international tourists. During the meeting, Prime Minister Petontan highly affirmed the strategic vision of Ctrip Group's business layout in Thailand. She stressed that the Thai government will fully implement efficient tourism policies, welcomed suggestions from the business community on optimizing the national tourism promotion strategy, and expressed confidence that Thailand will become the world's top tourist destination this year. Ctrip Group has always maintained close cooperation with the Thai government, and has long worked with the Ministry of Tourism and Sports and the Tourism Authority of Thailand (TAT) to jointly develop the tourism industry. As a core partner of the "Amazing Thailand" Tourism and Sports Year 2025, both sides expressed optimism about Thailand's prospects for consolidating its position as a global tourism hub. With the strong support of the government, 2025 is expected to become a key year for the transformation and upgrading of Thailand's tourism industry. Sun Bo pointed out that government-enterprise cooperation is an important engine to improve travel experience and revitalize the tourism economy. "We are committed to working with the government to promote sustainable tourism and make Thailand, a country full of cultural heritage and vitality, a destination of choice for diverse tourists." He said, "Since 2018, we have continued to strengthen Thailand's image as a super tourism destination through a variety of themed events on a global scale. Relying on the global layout, technological innovation capability and large-scale event planning experience, we look forward to exploring more innovative cooperation models with the Thai government to create unique cultural travel experiences for global tourists." Pethongtan added: "As a Thai prime minister of Chinese descent, I assure you that Chinese friends will be very safe in Thailand. We warmly welcome everyone to Thailand." Resource：极目新闻

In February, China's e-commerce logistics market returned to stability. Affected by the Spring Festival holiday in early February, China's e-commerce logistics index fell month-on-month, but the decline was significantly narrowed, in line with expectations. Data released by the China Federation of Logistics and Purchasing on the 6th show that in February, China's e-commerce logistics index was 108.9 points, down 0.3 points from the previous month. In terms of demand, in February, the total business volume index of e-commerce logistics was 123.3 points, up 1.1 points from the same period last year; The rural e-commerce logistics business volume index was 120.4 points, which fell slightly from the previous quarter. Since the new round of national subsidy policy officially included mobile phones, tablets, smart watches (bracelets) three categories of digital products into the trade-in subsidy, electronic products and intelligent demand have continued to become a hot spot of consumer concern. In addition, with the hot Spring Festival movie box office and the opening of the Asian Winter Games, the role of cultural and sports industries in promoting consumption has further emerged. Among the sub-indexes, the inventory turnover index and load ratio index both increased by 0.4 points from the previous quarter, and the logistics timeliness, compliance rate, satisfaction rate and personnel index fell slightly. With the end of the Spring Festival holiday, e-commerce logistics enterprises have been reworking, and the inventory turnover rate of enterprises has accelerated. The supply capacity of e-commerce logistics enterprises has been strengthened to a certain extent, but it is still in the recovery stage. In February, the cost index was 119.4 points, down 1.3 points from the previous month, which was the first time since January 2023 that it fell below 120 points, indicating that the effect of China's policy to effectively reduce the cost of logistics in the whole society is continuing to appear in the field of e-commerce logistics. Resource：中国新闻网

Tourism Authority of Thailand (TAT) Director Tabani Keapaibon recently said that in order to achieve the goal of "receiving 39 million international tourists by 2025" set by the Thai government, the Tourism Authority of Thailand will fully tap the potential of the Chinese tourist market. "We will focus on strengthening cooperation with our Chinese partners and working with large Chinese social media platforms to drive continued growth in market demand," Tabani stressed. It is reported that the tourism routes launched in Thailand this year will be more distinctive than before. The main attraction in the central region of Thailand is the province of Bashok, with recommended attractions including the Kissing Cave and the Three Hundred Peaks National Park, providing visitors with a romantic experience of spending important moments in life with their loved ones. The southern region is dominated by Trang Province, inviting visitors to explore underwater cherry blossom forests, pearl islands and colorful corals. Tabani also mentioned that online channels are a key area for the Tourism Authority of Thailand to expand, especially through social media platforms. In 2024, the National Tourism Authority of Thailand's livestreaming sales campaign in conjunction with its partners achieved remarkable results. For example, it cooperated with Spring Airlines to sell special tickets through live broadcast to attract a large number of Chinese tourists to travel to Thailand; The Trip.com online travel platform has launched special travel packages with total sales of more than 500 million baht (about 100 million yuan). In addition, the National Tourism Authority of Thailand will also carry out a number of live broadcast promotion activities with several partners this year. Through these initiatives, the Tourism Authority of Thailand hopes to further enhance Thailand's attractiveness as an international tourism destination and drive new breakthroughs in the tourism industry by 2025. Resource： 上观新闻

Since the implementation of the visa exemption policy between China and Thailand on March 1, 2024, the number of inbound and outbound Thai passengers at Kunming Changshui International Airport has increased by 166.15 percent to 230,300, according to the Kunming entry-exit Border Checkpoint on Thursday. Among them, 109,200 passengers entered Thailand visa-free. Kunming Changshui International Airport is an important hub airport facing South Asia and Southeast Asia in China. According to statistics, at present, there are 22 flights from the airport to and from Thailand every day, and about 3,500 inbound and outbound passengers travel between China and Thailand every day. "I am a tour leader from Thailand. This time, I took a Thai tour member to China. We enjoyed the visa-free policy to enter the country from Kunming Airport and visited Dali, Lijiang and Shangri-La." In the early morning of March 2, a 42-member team from Bangkok, Thailand, finished their six-day trip to China. Under the leadership of Borpho Kriangkrai, the team leader, they successfully went through the exit formalities from Kunming Changshui International Airport. Over the past year, Kunming entry-exit border Checkpoint accurately predicted the peak period of passenger flow, rationally deployed police forces, and opened inspection channels in time to ensure smooth clearance of passengers. Resource: 央广网

According to relevant data, in the fourth quarter of 2024, Pandora's comparable sales in the Chinese market plummeted by 10%, with revenue of only 104 million Danish kroner and a market share of less than 1%. In the face of such a tough situation, Pandola plans to close at least 50 stores in China. At the time, Pandora operated 198 stores in China, meaning the closure would represent at least 25 percent of its Chinese store network. According to the analysis, Pandora's light luxury positioning deviates from the psychological expectations of Chinese consumers, resulting in poor market performance. There is a significant penetration gap compared with top European brands, which also reflects the challenges faced by light luxury brands in expanding in the Chinese market. In the future, how Pandora breaks the game in the Chinese market is worthy of attention. Resource: 经济观察报

Bring trendy shopping experience Just open an e-commerce APP and search for "peach cat", and a series of cultural and creative products such as dolls, pillows, night lights and desk calendars are available. Not only is the price reasonable, many merchants also offer free shipping service. It is much more efficient than going directly to the store to find relevant products. The trendy shopping experience has made e-commerce an important consumption growth point. According to Yu Jianxun, director of the Department of Trade and Foreign Economy of the National Bureau of Statistics, online retail sales in 2024 increased by 7.2% over the previous year; Among them, the online retail sales of physical goods increased by 6.5%, which was 3 percentage points faster than the total retail sales of consumer goods. In the online retail sales of physical goods, food and use goods increased by 16% and 6.3%, respectively. In the face of growing enthusiasm for online consumption, e-commerce platforms are also constantly launching new initiatives. On February 20, Tmall's support measures for new merchants "Blue Star Plan 2025" were comprehensively upgraded, and support incentives were "tailored" according to different types of new businesses. For example, to provide entry-level businesses with small docking, practical operation training, and gift promotion traffic coupons; For advanced merchants, Tmall will cooperate with Taobao Alliance, Daren Live, Taobao search and other fields to form an incubation incentive mechanism. "In 2024, the number of new merchants on Tmall increased by 83% year on year." The relevant person in charge of Tmall said. Better release consumption potential Since the beginning of this year, driven by policies and activities such as replacing old appliances with new ones and the "2025 National Online New Year Goods Festival", e-commerce has become more eye-catching. "During the Spring Festival holiday, sales of fat shedding machines and stepping machines increased by 98.3% and 93.8%, and sales of organic condiments and organic milk increased by 81.5% and 44.4%." Ministry of Commerce spokesman He Yongqian said that according to the monitoring of key e-commerce platforms by business big data, during the "2025 National Online New Year Goods Festival", the national average daily online retail sales increased by 6.2% year-on-year, achieving a good start to online consumption in 2025. In addition to the common online shopping platforms, new models and new formats of e-commerce such as instant e-commerce and live e-commerce are also rapidly attracting the attention of consumers. Resource: 人民日报海外版

In 2024, e-commerce gathered new growth momentum, the annual national online retail sales increased by 7.2%, China has become the world's largest online retail market for 12 consecutive years. Industrial e-commerce has created new channels for the integration of data and reality, organized nearly 500 industrial docking activities across the country, and cultivated more than 2,000 "e-commerce + industrial belts" to drive collaborative innovation in the industrial chain. "Silk Road E-commerce" has expanded new space for international cooperation, and the number of partner countries has increased to 33. The "Silk Road E-commerce" cooperation pilot zone has made full progress in 38 tasks, providing fruitful support for institutional opening-up in the field of e-commerce. The implementation of the three-year action Plan for digital commerce has been effective, and the digitalization level in all areas of commerce has steadily improved, becoming a new driving force for the development of new quality productivity. According to reports, in 2025, commerce authorities at all levels will make efforts to integrate online and offline, create a good e-commerce ecology, expand digital consumption, and empower industrial transformation; Force domestic and international linkage, expand institutional openness in the field of e-commerce at a high level, promote high-quality "Silk Road e-commerce" cooperation, and build strong e-commerce production and supply chain; Force digital transformation in the business sector and enhance digital governance capabilities. Resource: 人民日报

Choosing the goods, raising her hand to complete the payment, Li Peiying skillfully demonstrated this convenient lifestyle to overseas netizens. "When I first came to Chongqing five years ago, I used to carry a lot of cash." Li Peiying pointed the camera at a palm-print collection instrument, "Now, the palm of the hand can be spread out to complete the payment easily." In Chongqing, mobile payment "contracted" the consumption scene in her life, the optimal route updated in real time by intelligent transportation allowed her to travel calmly in this "8D magic city", and the driverless online car booking made her life full of future. Li Peiying said that many foreign netizens have seen the development of Chinese society through her videos. "The development is very fast, life is convenient and inclusive, both locals and foreigners can find their own way of life here." In her spare time, Li Peiying likes to take a walk on Nanbin Road and watch the flowing Yangtze River and the smart buildings growing on both sides. "China not only has modern high-rise buildings, but also uses modern technology to serve people's lives, so that people can enjoy the convenience brought by scientific and technological services." Li Peiying said. Resource: 新华社

The Game Working Committee of the China Audio and Digital Association today released its monthly report on the Chinese game industry in January 2025. This month, affected by the pre-Spring Festival activities, more product launch related activities to stimulate the growth of user payment and online active number, mobile, client, host and other terminal markets have contributed to the increase, the game market revenue increased year-on-year. The actual sales revenue of the Chinese game market was 31.077 billion yuan, an increase of 7.54% quarter-on-quarter and 27.65% year-on-year; The actual sales revenue of China's self-developed games in the domestic market was 25.655 billion yuan, an increase of 7.87% quarter-on-quarter and 28.14% year-on-year; The actual sales revenue of China's mobile game market was 22.97 billion yuan, an increase of 7.75% quarter-on-quarter and 29.87% year-on-year; The actual sales revenue of China's client game market was 6.671 billion yuan, an increase of 9.57% quarter-on-quarter and 19.11% year-on-year; The actual sales revenue of China's self-developed games in overseas markets was 1.675 billion US dollars, an increase of 2.72% quarter-on-quarter and 28.65% year-on-year; The actual sales revenue of China's e-sports game market was 14.627 billion yuan, an increase of 14.25% quarter-on-quarter and 19.37% year-on-year. Resource: 中国新闻网

Recently, the official account of Xiaohongshu, "Potato Butler," announced that since early November last year, Xiaohongshu has continued to carry out special governance of black and gray accounts, and has dealt with a total of 3208343 illegal accounts. At the same time, the governance of false marketing on Xiaohongshu is also ongoing. Potato Butler "announced that since December last year, the management team has punished 15 industries including beauty and personal care, food, 3C digital, and lifestyle services, as well as 1695 brands that have engaged in illegal marketing activities. The person in charge of the governance of Xiaohongshu stated that black and gray accounts and false marketing have damaged the "real" color of the Xiaohongshu community, harmed user experience, affected the legitimate interests of brands and merchants, and disrupted community order. The governance team will continue to crack down on such behavior and chaos severely. The announcement on the governance of black and gray production accounts states that black and gray production account maintenance and black and gray production malicious marketing are the two key areas of governance. Black and gray production gangs first use common methods to maintain their accounts, such as releasing homogenized film and television comprehensive second creation videos in bulk, and raising large-scale matrix accounts to high followers. Recently, black and gray production gangs have been using AIGC large models to generate homogeneous materials in large quantities, or adopting hot trend following methods to conduct large-scale matrix account maintenance, as well as highly covert real person account maintenance, seriously disrupting the community ecology. Another type of illegal behavior that seriously damages user experience, brand, and legitimate interests of merchants is false marketing. The person in charge of governance at Xiaohongshu introduced that "false marketing often disguises itself as real UGC sharing", which has caused strong user backlash due to its deceptive, formulaic, and malicious nature. The main forms of false marketing include: fictitious experience and persona notes, fictitious authoritative notes, false interactive notes, and photo stealing marketing notes. In these false marketing campaigns, bloggers often create stories, fabricate experiences, fabricate statements from authoritative figures or news reports to evoke emotional resonance and identification among users; Merchants mainly mislead users and attract traffic by disguising UGC accounts and posting notes, or by stealing images and store volume. In addition, merchants also organize fake interactive notes, which appear to attract users' attention and interaction through topics, but in reality, they set up water armies in the comment section to brush positive reviews, affecting users' consumption decisions. The person in charge of the governance of Xiaohongshu stated that the serious governance in the past six months has achieved certain containment of the chaos of black and gray production and maintenance account marketing and false marketing. However, black and gray production gangs and illegal profit groups still exist. Xiaohongshu community will continue to "crack down on counterfeits" and firmly maintain the healthy development of the community's content ecology. Resource: 潮新闻

1.เศรษฐกิจดิจิทัล: คาดว่าตลาดเศรษฐกิจดิจิทัลของจีนในปี 2025 จะเติบโตจนมีมูลค่าสูงถึง 708,000 ล้านหยวน หรือเพิ่มขึ้น 12.1% จากปี 2024 สะท้อนให้เห็นถึงการขยายตัวอย่างรวดเร็วของอุตสาหกรรมเทคโนโลยี ปัจจุบัน บริษัทเทคโนโลยียักษ์ใหญ่ของจีนต่างแข่งขันกันพัฒนา AI รุ่นใหม่ๆ เพื่อตอบสนองความต้องการของตลาดและผลักดันนวัตกรรมให้ก้าวล้ำยิ่งขึ้น . 2.เศรษฐกิจการบินระดับต่ำ(Low-altitude Economy):โดรนและหุ่นยนต์ไร้คนขับมากำลังเข้ามามีบทบาทในเชิงพาณิชย์เพื่อให้บริการต่างๆเช่น ขนส่งสินค้าและอาหารเป็นต้น ซึ่งจะกำหนดความสูงไม่เกิน 1000เมตร ในปีนี้เทคโนโลยีเหล่านี้จะถูกนำมาประยุกต์ใช้ทั้งในการดับเพลิง การลาดตะเวนตรวจสอบความปลอดภัย การเกษตร และด้านอื่นๆมากขึ้น . 3.ตลาดสินค้า IP: ในปี2024 เศรษฐกิจสินค้าIP เติบโตขึ้น 40.63% มูลค่ากว่า 168,900ล้านหยวน และคาดการณ์ในปี 2025 จะเติบโตถึง 202,100ล้านหยวน สินค้าIP หมายถึง สินค้าที่มีลิขสิทธิ์ทางปัญญาที่มาจากโลกสองมิติ หรือ การ์ตูน อนิเมะ ละครและภาพยนตร์ ไม่ว่าจะเป็นการ์ดสะสม โปสเตอร์ ตุ๊กตา ของเล่น พวงกุญแจ โมเดลฟิกเกอร์ เป็นต้น โดยผู้บริโภค 61.39%เป็นผู้หญิง 75.06%ต้องการสะสมสินค้าแบบครบเซ็ต และ84.02%ยินดีที่จะจ่ายแพงขึ้นเพื่อได้สินค้าลิมิเต็ด . 4.ตลาดสัตว์เลี้ยง:ในปี2025 คาดว่าจำนวนครัวเรือนที่เลี้ยงสัตว์จะเพิ่มขึ้น โดยบ้านที่เลี้ยงแมว คาดว่าโต 17.5% และบ้านที่เลี้ยงหมา คาดว่าโต 18.5% ด้านตลาดอาหารสัตว์เลี้ยงก็เติบโตไม่แพ้กัน ในปี2024มูลค่าตลาดสูงถึง 701,300ล้านหยวน และคาดการณ์จะเติบโตถึง 1,150,000ล้านหยวนในปี 2028เลยทีเดียว . 5.ตลาดเครื่องสำอาง: แต่งหน้าเพื่อตัวเอง! เทรนด์ใหม่ที่ขับเคลื่อนตลาดเครื่องสำอางค์จีน พร้อมทั้งยังเลือกใช้เครื่องสำอางสีหลากหลายมากขึ้น สถานการณ์ที่คนจีนแต่งหน้ามากที่สุดคือ ไปช้อปปิ้ง/พักผ่อน รองลงมาคือไปทำงาน เหตุผลหลักในการแต่งหน้าคือเพื่อความสุขทางใจ รองลงมาคือเพิ่มเสน่ห์เพิ่มออร่า และทำให้สวยงาม ดูดีขึ้น ตามลำดับ . 6.ตลาดอาหารและเครื่องดื่มจีน: คาดการณ์ว่าในปี 2025 ตลาดจะมีรายได้เพิ่มขึ้น 3.4% หรือมูลค้า 5,671,200ล้านหยวน โดยธุรกิจร้านอาหารเครื่องดื่มขนาดใหญ่กว่า 80.9% วางแผนและเริ่มบุกไปต่างประเทศแล้ว โดย 30.1% ของธุรกิจทุกขนาดเลือกที่จะไปบุกตลาดประเทศญี่ปุ่นกับเกาหลี รองลงมา 29.6%เลือกที่จะมาเจาะตลาดอาเซียน . 7.ตลาดชาจีน: ผู้บริโภคมีการเลือกดื่มชาที่แตกต่างกันไป โดย 41.4% เลือกดื่มชาสด ด้วยเหตุด้านรสชาติ ความสดใหม่ และยังเลือกระดับอุณหภูมิและความหวานได้ตามต้องการ 20.3% เลือกชาซอง เพราะชงสะดวก พกพาง่าย มีช่องทางซื้อที่หลากหลาย ที่เหลือ 38.3%ชอบดื่มทั้งสองแบบ ขึ้นอยู่กับสถานการณ์ ณ ขณะนั้น . ที่มา: iiMediaResearch #เทรนด์   #เทรนด์วันนี้   #จีน   #นักท่องเที่ยวจีน

On February 6, 2025, the "Arrangement between the General Administration of Customs of the People's Republic of China and the Customs Administration of the Kingdom of Thailand on the Mutual Recognition of the Enterprise Credit Management System of China Customs and the" Certified Operators "System of Thailand Customs" (hereinafter referred to as the "Mutual Recognition Arrangement") was officially signed. Chinese enterprises that have trade relations with Thailand are full of expectations for this. According to statistics, there are 432 AEO enterprises in Guangzhou Customs District that engage in import and export trade with Thailand. By 2024, the import and export trade volume between these enterprises and Thailand will exceed 11.6 billion yuan (RMB). AEO is the abbreviation for Authorized Economic Operator, translated as "Certified Operator" in Chinese. The AEO system is a core system in the World Customs Organization's (WCO) Framework of Standards for Global Trade Security and Facilitation, aimed at promoting global supply chain security and trade facilitation through cooperation between customs and customs, customs and business, and customs and other government departments, achieving mutual benefit and smooth trade between customs and enterprises. As the enterprise with the highest customs credit rating, AEO enterprises can enjoy a series of preferential management measures such as priority processing, reducing regulatory frequency, and optimizing services, effectively reducing international trade costs and enhancing international competitiveness. Thailand has always been one of our important overseas markets. In 2024, the value of our exported products to Thailand exceeded 26 million yuan. The signing of the China Thailand AEO mutual recognition arrangement is a major opportunity for enterprises. It is expected that after its official implementation, the customs clearance time for goods can be shortened by 50%, and the related comprehensive costs can be reduced by about 20%, which will greatly enhance the international market competitiveness of our products. The signing of the "Mutual Recognition Arrangement" marks a crucial step forward for China and Thailand in the field of trade facilitation, laying a solid foundation for further prosperity of bilateral trade. After the official implementation of the China Thailand AEO mutual recognition arrangement, the customs clearance of machinery and equipment, electronic appliances, textiles, clothing and other goods exported by Chinese enterprises in Thailand will be smoother, and Thai specialty products such as rice and rubber can also enter the Chinese market more quickly, enriching the choices of consumers in both countries. "Zhong Jianfeng, Deputy Director of the Enterprise Management and Inspection Department of Guangzhou Customs, said that the customs will continue to play a good role as an" incubator "for AEO cultivation and training bases, continue to increase efforts to cultivate enterprise credit, help more high-quality enterprises in customs areas obtain international trade" green passports ", and release the AEO system. Dividends continuously enhance the resilience of industrial and supply chain development. As of the end of 2024, there are a total of 873 AEO enterprises in the Guangzhou Customs District, ranking first in the country's customs. The import and export value and tax payment of AEO enterprises account for 43.11% and 43.05% of the enterprises in the district, respectively, playing a good role in stabilizing foreign trade. Resource: 广州日报

The reporter learned from the media briefing of the 5th China Cross border E-commerce Fair (hereinafter referred to as the "Cross border Fair") held this afternoon that the 5th Cross border Fair, with multiple innovative upgrades, will be held in Fuzhou from March 18th to 20th. This exhibition is hosted by the Fujian Chamber of Commerce for Import and Export and the Foreign Trade Development Bureau of the Ministry of Commerce, and organized by Fujian Huiyuan International Exhibition Co., Ltd., Fujian Huiyuan Cultural Development Group Co., Ltd., and Fujian Miduo Network Technology Co., Ltd. The scale of the 5th Cross border Trade Fair has expanded by 20% compared to the previous one, with an area of 60000 square meters, gathering on popular global cross-border e-commerce platforms, including Amazon Walmart、eBay、 Alibaba International Station SHEIN、TikTok Shop、TEMU、 Xiaohongshu, 1688 Shopee、Lazada、 Leading service providers such as Meikeduo, logistics company Fanding International, payment company Alibaba.com Pay, Wanlihui, and cross-border e-commerce training and information service provider Youle Overseas will attend. The theme of this exhibition is "Digital New Silk Road, Smooth New Global". It will hold the 2025 South South Cooperation Promotion Cross border E-commerce Development Cooperation Exchange Conference, the 2025 National Comprehensive Pilot Zone Exchange Symposium, and the 2025 Third National Cross border E-commerce Industry Association Exchange Conference to jointly "empower the Digital Silk Road". As of now, more than 1800 supply chain and service companies from 28 provinces, municipalities, autonomous regions, and special administrative regions across the country have participated in the exhibition, as well as overseas companies from the United States, France, Poland, and other countries. The 5th Cross border Fair also pioneered the "digital identity+intelligent recommendation+real-time negotiation" model, synchronizing exhibitor enterprise information and product libraries in the cloud, realizing exhibitor data tagging, supporting buyers to initiate precise matching requests online, and online mini programs to continuously match explosive product supply and demand throughout the year, with uninterrupted supply and procurement docking 365 days a year. At the same time, the aggregation of cross trade fair's own massive data, as well as Google TikTok、 Amazon and other global platforms release trillion level consumer data and daily hot product heat maps, customizing "competitor disassembly+demand forecasting" dual engines for factories to guide product research and development to accurately meet the needs of overseas users. Resource: 东南网

In Shenyang, Sui Yuwei, who has been a foreign language tour guide for 17 years, has never been so busy as he is now: "Suddenly I feel a bit overwhelmed With China continuously relaxing its visa free entry policy, there have been many excited and curious foreign tourists from various regions. In the booming "China Travel" trend, foreign language tour guides have become a link for cultural exchange between China and foreign countries. Sui Yuwei said, "I usually receive foreign tourists who come here because of my reputation, as well as those who have been working in China for a long time. Some foreign teams come to visit foreign-funded enterprises in Shenyang." Since last year, he has clearly felt that more and more people are looking for foreign language tour guides, and the number of business consultations in January this year has increased by more than 30% compared to the same period last year. Since November 2023, China's transit visa free policy has been continuously adjusted and optimized. Under the latest implementation of the 240 hour visa free transit policy and the continuous expansion of the "visa free friend circle" since 2024, China's inbound tourism continues to grow rapidly. In 2024, the number of visa free entry foreigners in China will exceed 20.1 million, and the number of transit visa free policies will increase by 113.5% year on year. Sun Guizhen, President of the Tour Guide Professional Committee of the China Travel Service Association, introduced that there are currently about 660000 licensed tour guides in China, with Chinese tour guides accounting for about 91.6% and foreign language tour guides accounting for about 8.4%. The inbound tourism market continues to heat up, making the shortage of tour guides in multiple languages increasingly apparent. The "visa free circle of friends" in China is still expanding. The announcement released by the National Immigration Administration shows that tourist groups from ASEAN countries can enter Xishuangbanna, Yunnan province visa free from February 10th. On February 12th, the Ministry of Foreign Affairs stated at a regular press conference that China will continue to optimize its entry policies and expand the scope of visa free countries. Resource: 东北新闻网

China's cloud computing and artificial intelligence technologies are accelerating to the sea. On February 13, Alibaba Cloud announced the official opening of the second data center in Thailand, which will provide cloud computing resources for local Thai enterprises, Chinese overseas companies and local developers to meet the growing local demand for emerging formats such as Internet and financial technology. In recent years, Chinese cloud computing enterprises have grown rapidly in overseas markets, taking Alibaba Cloud as an example, its market size has increased by more than 20 times in five years. As the market expands, it announced in May last year that it will increase its overseas cloud infrastructure, investing in new data centers in five countries around the world, namely Thailand, South Korea, the Philippines, Malaysia and Mexico. Chawalit Ueaferua, head of the technology department at White Channel, a well-known local TV and streaming service that enables smooth HD playback through Alibaba Cloud's video-on-demand solution, said the partnership has greatly improved their ability to provide seamless video services to viewers. Cutting-edge technologies from Chinese companies enable viewers to enjoy high-quality content anytime, anywhere. "The Thai cloud computing market is in a stage of rapid expansion, and the digital demand and AI demand of local enterprises are very strong," said Yuan Haojun, vice president of Aliyun International and general manager of the South Pacific and Japan region. "We will continue to increase technology investment and local service capacity building in the Thai market to help local customers seize the opportunities of the AI era." It is reported that at present, Alibaba Cloud operates 86 availability zones in 28 regions around the world, serving more than one million customers overseas, including the International Olympic Committee, Olympic Broadcasting Services, LVMH Group, Bayer China, Malaysia's largest electrical retailer Senheng, Indonesia's Financial group Astra Financial and other well-known enterprises. Resource: 北京日报

Foreign Ministry spokesperson Guo Jiakun stated on the 13th that the booming Chinese consumer market not only reflects a rebound in demand, but also an increase in confidence in China's economic development from all sectors. China will inject stronger confidence and momentum into global economic growth through its high-quality development and high-level opening up to the outside world. At the regular press conference that day, a reporter asked: Recently, several financial institutions around the world have released their 2025 economic outlook reports, which believe that China's high-quality development is gradually showing results, and the proportion of consumption and service industries is expected to further increase. During the just passed Spring Festival holiday, the daily sales revenue of China's consumer related industries increased by 10.8% year-on-year, with commodity consumption and service consumption growing by 9.9% and 12.3% respectively, and overall cross-border travel orders increasing by 30% year-on-year. Citigroup stated in a report that 'China has had a good start to the Year of the Snake'. May I ask if the spokesperson has any comments? At the regular press conference that day, a reporter asked: Recently, several financial institutions around the world have released their 2025 economic outlook reports, which believe that China's high-quality development is gradually showing results, and the proportion of consumption and service industries is expected to further increase. During the just passed Spring Festival holiday, the daily sales revenue of China's consumer related industries increased by 10.8% year-on-year, with commodity consumption and service consumption growing by 9.9% and 12.3% respectively, and overall cross-border travel orders increasing by 30% year-on-year. Citigroup stated in a report that 'China has had a good start to the Year of the Snake'. May I ask if the spokesperson has any comments? Guo Jiakun stated that the booming Chinese consumer market not only reflects the rebound in demand, but also the increase in confidence in China's economic development from all walks of life, reflecting the continuous optimization of China's economic structure, significant enhancement of endogenous driving force, and increasing development resilience. With the effective implementation of a package of incremental policies, China will inject stronger confidence and momentum into global economic growth through its high-quality development and high-level opening up to the outside world. Resource: 金台资讯

Recently, the Chinese Ministry of Commerce announced that it has decided to include the US PVH Group in the list of unreliable entities. According to the announcement, PVH Group has suspended normal transactions with Chinese companies and taken discriminatory measures against them due to violating normal market trading principles, seriously damaging the legitimate rights and interests of Chinese companies. PVH Group is the world's second-largest clothing conglomerate, with multiple well-known brands such as Calvin Klein (CK) and Tommy Hilfiger under its umbrella. Being listed as an unreliable entity this time means that the group's import and export activities, domestic investments, etc. in the Chinese market will be restricted or completely prohibited. Fashion industry insiders have stated that this also means that brands such as Calvin Klein and TOMMY HILFIGER will completely exit the Chinese market. The root cause of this incident can be traced back to the Xinjiang Cotton Incident in 2021. PVH Group has been accused of issuing controversial statements on the Xinjiang cotton issue and implementing discriminatory procurement policies towards products from the Xinjiang region. In September 2024, the Chinese Ministry of Commerce launched a special investigation procedure against PVH Group, requiring it to submit compliance reports and supporting materials for its Xinjiang related business in the past three years. Although PVH Group claims to have submitted relevant supporting documents, the investigation results show that it has engaged in inappropriate behavior related to Xinjiang. CK and Tommy Hilfiger brands under PVH Group once had a large network of stores and a high market share in the Chinese market. However, in recent years, the group has faced many challenges in the Chinese market, including changes in the consumer environment, awkward brand positioning, and intensified market competition. Being included in the list of unreliable entities this time will further exacerbate the difficulties of its business in China. After being listed as an unreliable entity, PVH Group's stock price has fallen nearly 15% since September 24, 2024, severely undermining market confidence in its future development prospects. These measures will have a profound impact on PVH Group's business operations, market competitiveness, and global strategic layout in China. At the same time, other international brands such as Nike and Adidas have not withdrawn from the Chinese market, but have increased their efforts in localization innovation and strategic layout. Domestic brands such as Bosideng are also constantly improving their competitiveness, further squeezing PVH Group's market share. Resource: 潮新闻

Data released by the National Bureau of Statistics on February 9 showed that in January 2025, affected by the Spring Festival factor, the national consumer price index (CPI) increased by 0.7% from the previous month, and the year-on-year growth rate expanded from 0.1% in the previous month to 0.5%. Core CPI, which excludes food and energy prices, rose for a fourth straight month, rising 0.5 per cent month-on-month and 0.6 per cent year on year, both accelerating from the previous month. Dong Lijuan, chief statistician of the urban department of the National Bureau of Statistics, said that from a month-on-month point of view, rising prices of services and food are the main factors affecting the CPI from flat to rise. Service prices rose 0.9%, an increase of 0.8 percentage points over the previous month, affecting the CPI month-on-month growth of about 0.37 percentage points, accounting for more than 50% of the total CPI growth. In terms of services, the demand for travel and entertainment consumption increased significantly during the Spring Festival, and the prices of air tickets, transportation rental fees, travel, movie and performance tickets rose by 27.8%, 16.0%, 11.6% and 9.6% respectively, which combined to affect the CPI increase of about 0.28 percentage points. Prices for domestic services and hairdressing rose 9.3% and 9.2% respectively, driven by the return of migrant workers and increased demand for services. Food prices rose 1.3%, affecting CPI month-on-month growth of about 0.24 percentage points, accounting for more than 30% of the total increase in CPI. From the year-on-year point of view, service and food prices increased significantly under the influence of the wrong month of the Spring Festival, coupled with the recovery of gasoline prices, which jointly affected the expansion of CPI year-on-year growth. Among the eight categories of goods and services that make up the CPI, the prices of daily necessities and services and transportation and communications fell slightly year-on-year, while the prices of the other six categories rose year-on-year. It is estimated that the carry-over effect of the 0.5% year-on-year CPI change in January is about -0.2 percentage points, and the new impact of price changes this year is about 0.7 percentage points. Resource: 经济日报

On February 7th, Red Star Capital announced that Domino's Pizza will close 205 loss making stores, of which 172 are located in Japan. Regarding the global closure, Domino's Pizza stated that the purpose of the closure is to enhance profitability. Red Star Capital noticed that Domino's Pizza is closing stores globally while expanding in the Chinese market. In the first half of 2024, Domino's Pizza's exclusive general franchisee in China, Dashi Shares (01405. HK, hereinafter referred to as "Domino's China"), has a net increase of 146 stores and plans to open 240 stores in 2024. Domino's China also stated that it will continue to implement its network expansion strategy of deepening and expanding, while further penetrating existing markets and entering more new cities. In the first half of 2024, Domino's China will have a net increase of 146 stores and plans to open 240 stores in 2024. On November 15, 2024, the 1000th store of Domino's Pizza in Chinese Mainland will be opened in the MIXC. Dashi Group also stated in its 2024 semi annual report that it will continue to implement its network expansion strategy of deepening and expanding, while further penetrating existing markets and entering more new cities. In 2024, Domino's Pizza also performed well in the Chinese market, with revenue rising for three consecutive quarters. Revenue in the first quarter increased by 5.88% year-on-year, revenue in the second quarter increased by 7% year-on-year, and revenue in the third quarter increased by 5.14% year-on-year. In the first three quarters, the company's revenue reached 3.263 billion yuan, a year-on-year increase of 6.05%. After five consecutive years of losses, Domino's China achieved profitability in the first half of 2024. Resource: 红星新闻

Chinese Ministry of Commerce spokesperson He Yong announced on the 6th that the sales of key retail and catering enterprises in China during this year's Spring Festival holiday increased by 4.1% compared to the same period last year, and the overall consumer market achieved a stable start. The first quarter will continue to show a steady growth trend. She introduced that in terms of product consumption, food, festive goods, green smart home appliances, mobile phones, tablets and other products are selling well during the holiday period, with a focus on monitoring retail enterprises' sales of home appliances and communication equipment increasing by more than 10% year-on-year. In terms of service consumption, He Yongqian stated that during the holiday season, the demand for service consumption such as dining, traveling, watching movies, and watching dramas is concentrated and released, with a focus on monitoring the year-on-year growth of 6.2% in the revenue of catering enterprises. The popularity of ice and snow tourism, cultural and museum tourism, and other activities continues to grow, with a total domestic travel expenditure of 677 billion yuan (RMB) during the Spring Festival holiday, a year-on-year increase of 7.0%; 500 million people traveled domestically, a year-on-year increase of 5.9%. The box office of Chinese New Year movies reached 9.51 billion yuan, setting a new historical high. Resource: 中国新闻网

On February 5th, the World Gold Council released the "Review and Trend Analysis of China's Gold Market for the Fourth Quarter and the Whole Year of 2024", stating that the demand for Chinese gold ETFs in the fourth quarter and the whole year of 2024 reached a historic high. According to data released by the World Gold Council, in the fourth quarter of 2024, the demand for gold ETFs in the Chinese market turned positive, with inflows of approximately 15 billion yuan (about 2 billion US dollars, 7.5 tons), setting a record for the strongest quarterly performance in history. Throughout 2024, the demand for gold ETFs in the Chinese market surged, with a total inflow of approximately 31 billion yuan (approximately 4.4 billion US dollars, 55 tons). 2024 is the year with the strongest demand for gold ETFs in China, with the total asset management scale of gold ETFs in the Chinese market reaching 71 billion yuan (approximately 9.7 billion US dollars), soaring 150% this year and reaching a historic high. This year, the total holdings of gold ETFs in the Chinese market increased by 87% to 115 tons, breaking historical records. Resource: 中国财富网

This year marks the 50th anniversary of the establishment of diplomatic relations between China and Thailand. At the beginning of the Chinese New Year, Thai Prime Minister Petantan Chinnawa was invited to visit China. Since assuming the position of Prime Minister in August 2024, Patten Tan has basically continued the independent foreign policy of the Thai government during the tenure of former Prime Minister Seta Thammasat. He maintains a neutral stance in regional and international affairs, maintains the balance of major powers, attaches importance to neighboring diplomacy, participates in regional cooperation, and strives to create a favorable external environment for Thailand's economic and social development. Peytontan continues its friendly policy towards China, looks forward to strengthening high-level exchanges with China, learning from China's successful development experience, continuing to promote the "the Belt and Road" cooperation, strengthening people to people and cultural exchanges, deepening traditional friendship, strengthening multilateral framework cooperation with China, and jointly safeguarding the free trade system. After assuming the post of Prime Minister, Patontan mentioned in particular that Thailand and China enjoy profound friendship, which is rooted in mutual trust and respect, the common vision of prosperity and progress, and the emotional ties between the two peoples as one family. She is committed to promoting the development of bilateral relations. Before the Spring Festival, Pei Tongtan paid New Year's greetings in Chinese through Xinhua News Agency. She said that the Spring Festival symbolizes the long-standing cultural ties between the Thai and Chinese people. She believed that such ties would continue to strengthen, deepen the friendship and cooperation between the two countries, and benefit the two peoples. Resource: 人民日报

This Spring Festival, I brought these African purple tea, nuts, red wine and other gifts to visit relatives and friends, which was both festive and special. Xu Jun from Changsha, Hunan purchased various African New Year goods as gifts for visiting relatives and friends during the Spring Festival of the Year of the Snake. African goods are selling well in the Year of the Snake Spring Festival market, becoming one of the choices for Chinese people to purchase New Year's goods. Entering the China Africa Economic and Trade Cooperation Promotion Innovation Demonstration Park located in Yuhua District, Changsha City, there is a dazzling array of African goods here. Long Sulan, a staff member of Hunan Rift Valley Purple International Trade Co., Ltd., introduced that the sales of Kenyan purple tea are very considerable, with about 4000 kilograms sold before the Spring Festival. Some orders cannot be shipped in time and can only be sent out gradually after the official start of work after the year. Our "South Africa Six Treasures" gift box is very popular, including South African red wine, Dr. Louis tea, white silk oil, aloe gel, etc. Meanwhile, red wine products are also selling well. Yu Yang, chairman of Yuanmingyuanhui International Import and Export Company, believes that with the increasingly active economic and trade exchanges between China and Africa, the Chinese people's understanding of African products is also deepening. Li Guoxiang, a researcher at the Institute of Rural Development of the Chinese Academy of Social Sciences, previously stated in a media interview that the deepening of trade between China and non-agricultural products has enriched the "vegetable basket" and "fruit plate" of Chinese consumers, meeting diverse needs; On the other hand, helping African agricultural products expand their markets can help improve the living standards of residents in African countries. Resource: 中国新闻网

Although the previous Wang Xing incident cast a shadow on Thai tourism, many netizens cancelled their trips to Thailand due to security concerns. However, this Spring Festival, the number of Chinese tourists to Thailand unexpectedly increased rather than decreased, which seems to "hit the face" of those who think that Chinese people will have a long memory and no longer go to Thailand. During the Spring Festival, the number of Chinese tourists entering Thailand in a single day exceeded 20000, a significant increase from the usual level. Faced with this "strange" phenomenon, some people have expressed that they will not give up their travel plans due to individual cases, and it is important to prepare a good travel plan and pay attention to their own safety. The Thai side also seems to have realized this and is actively calling out to Chinese tourists, vigorously reshaping the image of the tourism country, and trying to regain the confidence lost due to the Wang Xing incident. However, there are still netizens who hold a wait-and-see attitude, believing that the reason why Chinese tourists are "forced" to go to Thailand is simply because it is too difficult to refund tickets for plane drinks and tour groups. According to statistics, the number of Chinese tourists visiting Thailand in 2024 is the highest, reaching 6.7 million. If the number of Chinese tourists sharply decreases, it will have an immeasurable impact on the Thai economy. Therefore, the Thai government's attitude towards Chinese tourists can be described as both tense and important. Resource: 大道微言

Xinhua News Agency, Beijing, Jan. 23 (Reporter Han Jianuo) In 2024, China's total import volume reached 18 trillion yuan, a year-on-year increase of 2.3%, and the import scale reached a record high. It is expected to remain the world's second largest import market for 16 consecutive years, fully demonstrating the opportunities of China's ultra-large market and its determination to expand opening-up. He Yadong, spokesman of the Ministry of Commerce, said at a regular press conference held on the 23rd that actively expanding imports is China's initiative as a responsible major country, an important contribution to world economic development, and an important part of China's high-level opening up. He Yadong said that the characteristics of the Chinese market with large capacity, multiple levels and huge potential have not changed, and the attitude of implementing active and effective import policies has not changed. "We will orderly expand the opening of China's commodity market to the outside world, implement zero tariff treatment for 100% of the products of the least developed countries that have established diplomatic relations, continue to give full play to the promotion role of important exhibition platforms such as the Import Expo, the Consumer Expo and the Canton Fair import exhibition, promote the cultivation of national import trade promotion innovation demonstration zones, constantly improve the level of import trade facilitation, and tap the import potential," We will build China's hyperscale market into a big market shared by the world and inject new momentum into global economic development." Resource: 北青网

According to reports from Thailand's "National News" and "Bangkok Post" on January 21, Thai Minister of Tourism and Sports Soraon revealed on the same day that Thai Prime Minister Petantan will visit China in early February, during which he will hold talks with Chinese leaders and key government officials, and attend the opening ceremony of the 2025 Asian Winter Games in Harbin, Heilongjiang. This year marks the 50th anniversary of the establishment of diplomatic relations between China and Thailand. Pei Tongtan's visit aims to strengthen bilateral relations and rebuild the confidence of Chinese tourists traveling to Thailand. On January 22, Petongtan used artificial intelligence technology to transmit information in Chinese to Chinese tourists through local Chinese media, aiming to enhance Chinese tourists' understanding and trust in Thailand's safe environment. In the video, Paytontan stated that as the Prime Minister of Thailand, she can assure all tourists that the Thai government prioritizes the safety of all tourists. She has requested relevant departments to strengthen cooperation, jointly improve safety standards, and combat transnational crime in the most effective way possible; Strengthen strict law enforcement, crack down on illegal entry and exit, provide systematic and comprehensive assistance and support for tourists traveling to Thailand, and prevent accidents from happening. She reiterated that this year marks the 50th anniversary of the establishment of diplomatic relations between Thailand and China, and Thailand is ready to open its arms and welcome all Chinese tourists who come to Thailand during the upcoming Lunar New Year period. On the 21st, Thai Minister of Tourism and Sports Soraon issued a statement stating that the Tourism Authority of Thailand is making every effort to restore the confidence of Chinese tourists in Thailand. At present, the positive information released by the Thai side through the media has not been effectively conveyed to Chinese tourists due to differences in the platforms used by both sides. Therefore, the Thai side has communicated with the Chinese Embassy in Thailand to improve the current situation. Resource: 环球网

Not long ago, the disappearance of actor Wang Xing at the Thai Myanmar border received sustained attention, and the issue of travel safety to Thailand immediately became a widely concerned focus among netizens. Many netizens have expressed that their recent travel itineraries to Thailand have been cancelled. Recently, an airline responded to a reporter from the Daily Economic News, stating that there has not been a large-scale wave of ticket refunds based on data, but there are signs of weak price increases for flights heading towards China and Thailand, and tourists turning to other destinations for tourism. On January 10th, the Tourism Authority of Thailand issued a statement on further strengthening the confidence of Chinese tourists in traveling to Thailand, emphasizing that Thailand attaches great importance to tourist safety issues and will make every effort to provide high-quality tourism experiences for Chinese tourists. It will also work closely with government agencies and private enterprises to jointly ensure the safety of tourists. Whether the tourism boom in Thailand during the 2025 Spring Festival holiday can continue is of great concern. On the afternoon of the 22nd, the reporter learned from Hanglv Zongheng that as of January 22nd, the number of domestic flight bookings for the 2025 Spring Festival holiday (January 28th to February 4th, 2025) exceeded 9.58 million; The booking volume of inbound and outbound airline tickets exceeded 1.72 million, an increase of about 21% compared to the same period last year during the Spring Festival. According to data, as of January 22, 2025, during the Spring Festival holiday, the top 10 popular destinations for domestic air routes are Beijing, Shanghai, Chengdu, Guangzhou, Shenzhen, Kunming, Chongqing, Hangzhou, Xi'an, and Harbin. The top 10 popular destinations for outbound routes are Osaka, Tokyo, Hong Kong, Bangkok, Seoul, Singapore, Macau, Kuala Lumpur, Taipei, and Sydney, with Bangkok ranking fourth. According to data previously disclosed by Hanglv Zongheng as of January 9th, the top 10 popular destinations for outbound travel during the 2025 Spring Festival holiday (January 28th to February 4th) are Bangkok, Osaka, Tokyo, Seoul, Hong Kong, Singapore, Phuket, Chinese Taipei, Sydney, and Kuala Lumpur, with Bangkok ranking first. Resource： 每日经济新闻

From January 16 to 19, when the Chinese Lunar New Year is coming, the Department of Culture and Tourism of Guangxi Zhuang Autonomous Region organized four travel agencies to attend the 30th Thailand International Tourism Exhibition in Bangkok in the first month of the year, promoting and promoting Guangxi's cultural tourism resources and inbound tourism products through resource promotion, route introduction, video and picture display. It has attracted widespread attention from Thai tourists and travel agents. The Guangxi booth with "magnificent Guangxi" as the theme, starting from the tourism preferences of Thai tourists, the main display of Guilin Lijiang River, Longji terrace, Sanjiang Chengyang eight village, Chongzuo Daxin Detian Waterfall and other popular tourist destinations in Guangxi, as well as Guangxi hydrangea, Zhuang brocade and other intangible cultural heritage products, launched the Thai version of Guangxi tourism brochure and recommended tourism routes, the scene attracted a large number of tourists to consult and understand. For the first time, a product reservation area is set up in the exhibition area, and interested tourists can immediately place an order on site to book a tour group and enjoy a discount to open a magnificent Guangxi trip. On January 17, Guangxi Cultural Tourism Department held the "Magnificent Guangxi" cultural tourism promotion activity on the main stage of the exhibition, introducing Guangxi's rich cultural tourism resources and convenient and high-quality services such as food, hotels, shopping and entry policies from the aspects of history and culture, landscape, ethnic customs, magnificent border crossings, longevity and health. Representatives of Guangxi Good Reputation International Travel Service Co., Ltd. and Guangxi Zero Distance International Travel Service Co., Ltd. respectively introduced Guangxi's current popular inbound tourism route products for Thai tourists. During the exhibition, the delegation also held working talks with the Thailand Outbound Tourism Association and the Asia Pacific Travel Association (PATA). At present, Guangxi is actively promoting the development of inbound tourism. In 2024, the Department of Culture and Tourism of Guangxi Zhuang Autonomous Region issued the fourth quarter inbound tourism award policy and achieved positive results. According to the statistical results of Guangxi tourism sampling survey, the region received 544,100 inbound overnight tourists in the fourth quarter of 2024, accounting for nearly 40% of the total number of inbound overnight tourists in the year. 2025 is the 50th anniversary of the establishment of diplomatic relations between China and Thailand. As one of the main tourist sources in Guangxi, the flight from Nanning and Guilin to Bangkok is a "comfort circle" of 2-3 hours. This time, Guangxi will take Bangkok, Thailand as the first stop to open the annual inbound tourism promotion boom, aiming to continue to deepen the Thai tourism market and promote the in-depth exchanges and close cooperation between travel agencies of the two places. To realize the two-way travel between the two places and promote the prosperity of inbound tourism in Guangxi. Resource: 中国日报网

On January 18, the second China-Thailand Ministerial Dialogue on Digital Economy Cooperation was held in Bangkok, Thailand. Vice Minister of Industry and Information Technology Zhang Yunming and Deputy Prime Minister and Minister of Digital Economy and Society of Thailand Basser co-chaired the dialogue. China and Thailand are highly complementary in the field of digital economy and have huge potential for cooperation. China is ready to work with Thailand to implement the important consensus reached by the leaders of the two countries, deepen strategic alignment, unblock cooperation channels, expand cooperation space, push for more results in digital infrastructure connectivity, artificial intelligence, industrial digitalization, network and data security, digital capacity building and other areas, and make greater contributions to building a China-Thailand community with a shared future. Basser said that Thailand and China have achieved remarkable results in cooperation in the field of digital economy in the past year, and are willing to strengthen policy communication with China, innovate cooperation models, support enterprises of both sides to carry out project cooperation, and promote digital technology to better benefit the people and promote development. The two sides conducted in-depth exchanges on the application of digital technologies and training of digital talents, and agreed to make good use of the China-Thailand ministerial dialogue mechanism on digital economy, share successful experiences, explore new growth points for cooperation, and create a good environment for industrial cooperation. After the dialogue, Zhang Yunming and Baser jointly attended the second China-Thailand Digital Economy Cooperation Forum and delivered speeches, and the two sides witnessed the signing of digital economy cooperation projects between China and Thailand. Zhang Yunming said that China and Thailand actively promote fruitful cooperation in the digital field, hope to continue to expand multi-level exchanges and cooperation between the governments, encourage universities, research institutions and enterprises of China and Thailand to establish joint research, development and innovation centers, and work together to create an open and fair environment for the development of digital economy and stimulate new drivers of economic growth. Basser said that the Ministry of Digital Economy and Society of Thailand is willing to provide support and convenience for Chinese enterprises developing in Thailand, and expects Chinese digital enterprises to invest in the construction of Thailand's "digital valley". It is hoped that the two sides will contribute to the stability, prosperity and sustainable development of China and Thailand through digital cooperation. This forum is one of the series of activities marking the 50th anniversary of the establishment of diplomatic ties between China and Thailand. About 150 representatives from the digital economy authorities, relevant institutions and enterprises of China and Thailand attended the forum. During his stay in Bangkok, Zhang Yunming and his delegation held talks with Thai Industry Minister Aitana to exchange views on strengthening cooperation in manufacturing fields such as new energy vehicles. We visited and investigated Thai companies of Chinese enterprises such as CP Group, China Telecom, China Mobile, Huawei and ZTE, and held a symposium of Chinese enterprises in Thailand to listen to opinions and suggestions. Zhang Yunming encouraged enterprises to uphold the concept of mutual benefit and win-win, strengthen technical capabilities, do better and stronger brands, provide better products and services to the Thai market, and make positive contributions to "one family of China and Thailand". Resource: 工信微报

According to the annual economic data released by the National Bureau of Statistics on January 17, the economic aggregate in 2024 will reach 130 trillion yuan, with GDP growing by 5.0% year-on-year, successfully completing the annual economic growth target of around 5%. In the fourth quarter of 2024, GDP grew by 5.4% year-on-year, 0.8 percentage points faster than in the third quarter. In the fourth quarter, the growth rate of industrial added value above designated size, that of the service sector, and total retail sales of consumer goods accelerated by 0.7, 1.0 and 1.1 percentage points respectively. The manufacturing PMI began to rise back into the boom zone in October, and the non-manufacturing business services index rose steadily, reaching 52.2% in December. In the fourth quarter of 2024, GDP grew by 5.4% year-on-year, 0.8 percentage points faster than in the third quarter. In the fourth quarter, the growth rate of industrial added value above designated size, that of the service sector, and total retail sales of consumer goods accelerated by 0.7, 1.0 and 1.1 percentage points respectively. The manufacturing PMI began to rise back into the boom zone in October, and the non-manufacturing business services index rose steadily, reaching 52.2% in December. Kang Yi, Director of the National Bureau of Statistics, said at a press conference of the State New Office on the same day that after the meeting of the Political Bureau of the Central Committee on September 26, 2024, the package of incremental policies introduced effectively stimulated the vitality of development, expanded market demand, stimulated enterprise production, enhanced market activity, and enhanced confidence in development. It played a decisive role in the economic recovery in the fourth quarter and the smooth realization of the annual target. The year 2025 is the end of the 14th Five-Year Plan of our country. Kang Yi said that the adverse impact of changes in the external environment may be deepened, but China's economic foundation is stable, more advantages, strong resilience, great potential, long-term support conditions and basic trends have not changed, the general trend of high-quality economic development has not changed, favorable conditions are stronger than unfavorable factors, and the "time" and "potential" of development are still dominant. We have full confidence in China's economic development in 2025. "In 2024, China's economic aggregate exceeded 130 trillion yuan, which is a remarkable achievement." Kang Yi said that this means that China's economic strength, scientific and technological strength, comprehensive national strength has jumped to a new level, it also means that China's development foundation is stronger, better conditions, more powerful, stronger risk resistance, but also means that China has made new important contributions to global development. "In 2024, China's economic aggregate exceeded 130 trillion yuan, which is a remarkable achievement." Kang Yi said that this means that China's economic strength, scientific and technological strength, comprehensive national strength has jumped to a new level, it also means that China's development foundation is stronger, better conditions, more powerful, stronger risk resistance, but also means that China has made new important contributions to global development. Employment is the foundation of people's livelihood and the source of income. The average surveyed urban unemployment rate in 2024 will be 5.1 percent, down 0.1 percentage point from the previous year. In terms of quarters, the four quarters were 5.2%, 5.0%, 5.2% and 5.0% respectively. Data show that in 2024, the proportion of China's service industry in GDP continues to increase, increasing by 0.4 percentage points over the previous year, and the proportion of service industry in GDP reached 56.7%. From the perspective of the average annual employment in the service industry, more than 7 million more people will be employed in 2024 than in the previous year. Resource: 第一财经

People's Net Bangkok, January 16 (Reporter Zhang Zhenruo, Yang Yi) On January 14, to celebrate the 50th anniversary of the establishment of diplomatic relations between China and Thailand - "China-Thailand friendship" New Year concert was held at Mahidol University Music College. Chinese Ambassador to Thailand Han Zhiqiang, Member of the International Olympic Committee and Chairman of the Board of Directors of the Thai Philharmonic Orchestra Khun Ren Patama attended and delivered speeches, Vice President of Mahidol University Sompo, Dean of the School of Music Narong, as well as heads of music colleges and universities, teachers and students from many countries and regions gathered together. Chinese Ambassador to Thailand Han Zhiqiang attended the concert together with International Olympic Committee member Khun Ren Patama, Chairman of the Board of Directors of the Thai Philharmonic Orchestra. Sponsor's drawing. Han Zhiqiang said that the Chinese Lunar New Year is coming, which is the first Spring Festival after the successful application. Celebrating the Spring Festival together is a precious tradition of the Chinese and Thai people and a vivid portrayal of "China and Thailand as one family". This concert, held at the beginning of the 50th anniversary of China-Thailand diplomatic ties, will kick off the "Happy Chinese New Year" 2025 and play a prelude to a better future of China-Thailand relations. Patama said that over the past 50 years, Thailand-China relations have made great progress in political, economic, cultural and other fields. Music is a bridge of communication between hearts and a bond of cultural exchanges. Teachers and students of the renowned music schools of Thailand and China have joined hands to create this concert, highlighting the special friendship of "China and Thailand as one family", which will further bring closer the hearts of the two peoples and promote the passing of Thai-China friendship. Resource: 人民网

Xinhua News Agency, Copenhagen, January 14 (Reporter Zhang Yuliang) The promotion of the 8th China International Import Expo was held in Copenhagen, capital of Denmark, on the 14th. The participants expressed their expectations for the opportunities in the Chinese market and hoped to use the Expo to enhance the visibility and influence of Danish brands and products in China. Ning Feng, president of the National Convention and Exhibition Center (Shanghai), the organizer of the promotion, said that China has implemented a 30-day visa-free policy for Danish citizens, and Danish entrepreneurs are only "one plane ticket away" from the Chinese market, and he invited more Danish enterprises to enter the Chinese market, make full use of the Expo platform, and share development opportunities. "The CIIE has developed into an important global trade event, demonstrating China's commitment to promoting global trade partnerships." Said Ole Hammer, Danish government and public affairs director of the LEGO Group, a well-known Danish toymaker. Hammer said that the LEGO Group has actively participated in previous CIIE and has never been absent. Over the past seven years, Lego has received more than 200,000 visitors at the Expo. Through the Expo stage, Lego has significantly expanded its toy retail business in the Chinese market, "The Expo... It has greatly increased the popularity of the LEGO brand in the Chinese market." Bent Mortensen, founder of Inuit Seal Oil Company based in Greenland, an autonomous territory of Denmark, told reporters that the Expo has an important role in helping small and medium-sized enterprises to enter the Chinese market. "We are looking for partners to explore the huge opportunities in the Chinese market, and the CIIE provides us with a good platform." The Federation of Danish Industry has been responsible for organizing the participation of Danish companies at the CIIE. Peter Tagerson, head of geopolitical affairs at the agency, said the enthusiasm of Danish companies to participate in the exhibition was very high, especially agricultural and food companies. "For the 8th CIIE, we hope to expand the scale of the Danish National Pavilion to accommodate more exhibitors." Hans Henrik Pontoppidan, secretary general of the Denmark-China Business Association, said that Denmark is far more dependent on foreign trade than many countries, and platforms like the CIIE are crucial for Danish companies, "The CIIE provides opportunities for new Danish companies to enter the Chinese market." Yang Junping, counselor of the Chinese Embassy in Denmark, said that Danish enterprises are welcome to introduce more characteristic products, advanced technologies and quality services to the Chinese and global markets through the CIIE. Resource: 环球时报

Screenshot of chat to cancel the trip (photo from the social account of the interviewee) Recently, many Chinese tourists have applied for refunds and cancelled their trips to Thailand during the Spring Festival, which is originally the peak of outbound tourism. This phenomenon has aroused wide concern. On January 13, a number of netizens said to the extreme news reporters that they decided to withdraw from the group and temporarily give up the trip to Thailand out of concern for their own and their families' safety, so they suffered thousands or even tens of thousands of dollars in losses. "Is Thailand still safe?" "Is Thailand still available?" ... The topic has become a hot topic on social media. Some Chinese tourists who are traveling freely in Thailand said that they feel that the environment in Thailand is very safe and their trip has not been affected by relevant incidents. Some people in the tourism industry believe that the withdrawal of some tourists is purely following the trend, "report regular tour groups, safety is guaranteed." Recently, the Thai police said that they will further strengthen prevention and fight against transnational crimes and spare no effort to safeguard the safety and legitimate rights and interests of Chinese citizens in Thailand. Ms. Luo (a pseudonym), who is engaged in the tourism industry, said that the current Thai tourism industry has indeed been affected, and there are cases of cancelling trips to Thailand due to concerns about safety around her. Ms. Luo introduced that travel to Thailand to report the regular travel agency group, safety is guaranteed, "do not go to the Thai border, do not take black cars, do not ignore strangers, to learn to identify themselves." A tour guide who has many years of experience with the group also said that the regular tour groups go to mature attractions, and the management is relatively in place, "tour buses, drivers and docking people follow us all the way, and there is no problem in safety." Resource: 极目新闻

According to the news of the travel industry, recently, affected by the "Wang Xing event", not only Thailand, but also the entire domestic Southeast Asian travel agencies are facing a sudden wave of Booking cancel. As the Spring Festival holiday is approaching, the original travel booking season and refund peak superposition, making many travel agency owners, customer service. Before the Wang Xing event fermented, Thailand was the favorite destination for Chinese tourists during the Spring Festival this year. Hanglvzonghen APP data show that as of January 9, the 2025 Spring Festival holiday destination Bangkok, Thailand, ranked first, Phuket Island is also on the list. According to the trend of last year's National Day Golden Week, the number of Chinese tourists to Thailand has recovered to 85% of the number before the epidemic in 2019, and the number of direct flights to Thailand increased by 70% compared with the same period in 2023. The Bangkok Post reported last Thursday that the Association of Thai Travel Agents estimated that the safety issues could lead to a 10 to 20 percent drop in the number of Chinese tourists visiting Thailand during the Lunar New Year holiday, which could cost Thailand's tourism industry up to 5 billion baht (about 1 billion yuan) during the holiday. Resource: 新浪财经

On January 9, the seminar "Building a benign and sustainable e-commerce Ecology" co-sponsored by the Grassroots Social Governance Research Center of the School of Social Sciences of Tsinghua University and Tao Factory was held in Yiwu, Zhejiang Province. Experts from Yiwu Market Development Commission, China International E-commerce Center of the Ministry of Commerce, Peking University, Zhejiang University, Research Institute of the Ministry of Commerce, Xi 'an Jiaotong University and other universities and think tanks participated in the theme discussion. At the seminar, He Xiaobin, the leader of the research group and the director of the Grassroots Social Governance Research Center of the School of Social Sciences of Tsinghua University, released the project report of "Tao Factory" "semi-managed + industrial belt model and its economic and social value Research". This paper introduces in detail the innovation mechanism, core competence, multiple value to different types of merchants and the role played in building a benign e-commerce ecosystem of Tao Factory "semi-hosting + industrial belt" model. The report pointed out that according to the 2023 China Industrial belt development report, China currently has about 280 industrial belts, these light industrial belts cluster involving food, leather, ceramics, home appliances, daily chemicals and other 35 industries, most of these industries are rooted in the county, become an important pillar industry of county development. However, in the process of development and expansion of industrial belt, there are some problems that the competition process is out of control, and the price is the most prominent problem. With the worsening of price internal volume, the phenomenon of bad money driving out good money gradually appears in the industry, high-quality merchants cannot survive, and low-quality merchants continue to "compete" prices. During the "Double 11" period in 2024, the industrial e-commerce platform Tao Factory jointly with the top 100 brands and third-party testing institutions officially launched the "Tao Factory Industrial belt (National product strict selection) quality Standard", which launched specific unified quality specifications and standards for 25 livelihood needs and food safety categories such as wok, bed four-piece sets, hot pot bottom materials, pet staple foods. At the end of December of the same year, centering on the high-quality development of the industrial belt, Tao Factory continued to launch the "domestic goods strict selection" strategic plan, and expanded the second batch of categories that define quality requirements. So far, a total of 150 categories and more than 10,000 products have a unified definition of the quality requirements of the industrial belt. Tao factory industrial belt and business development director Zhang Peng introduced at the meeting, for the industrial belt supply to do the definition of quality requirements, Tao factory combined more than 300 million consumers are most concerned about the dimensions of consumer goods, high quality potential risk categories and consumer word-of-mouth evaluation and other dimensions. The professional project team led by the quality and safety management team jointly developed the quality requirements of the three testing institutions of Shenzhen Testing Institute, China Test and China Inspection. The research group of Qinghua University believes that the formulation of standards can lead the general development status of the "low quality and low price" of the industrial belt manufacturing industry back to the path of high-quality, healthy and sustainable development, and form a positive cycle of "high standard production, good commodity sales, good business growth" at both ends of the supply and demand, which will contribute to the high-quality development of China's manufacturing industrial belt in the long run. Resource: 光明网

The reporter learned from the State Post Bureau on January 8 that in 2024, the annual postal industry delivery business volume and industry business income completed 193 billion and 1.7 trillion yuan, respectively, and the express delivery business volume ranked first in the world for 11 consecutive years. The State Post Bureau expects that the postal industry will continue to maintain a steady upward trend in 2025. Data from the State Post Bureau show that in the whole year of 2024, the postal industry's delivery business volume and industry business revenue completed 193 billion and 1.7 trillion yuan, respectively, an increase of 19% and 11%. Among them, express delivery business volume and business revenue completed 174.5 billion and 1.4 trillion yuan, respectively, up 21% and 13% year-on-year. At present, there are 1,300 mail and express processing centers above designated size in China, and the maximum daily processing capacity of express delivery reaches 729 million pieces. A total of 92 cold chain transfer centers and 405 cold chain warehouses have been built. In Zhejiang Province, Jiaxing global aviation logistics Hub project is speeding up the construction, the project planning nearly 100 seats, planning and construction projects include bonded logistics center, warehousing, multimodal transport area, comprehensive business center and so on. In 2025, the multimodal transportation center and some storage facilities in the project will be completed and put into use, and the maximum processing capacity of express goods will be more than three times higher than that of the original Jiaxing consolidation center, and it can also gradually cover the needs of other regions of the Yangtze River Delta in Shanghai, Hangzhou, Suzhou, Huzhou and other places. Resource: 央视网

With the Spring Festival holiday approaching, the surge in outbound travel bookings has started in advance. Flying pig data show that in terms of outbound travel, the relevant hotel, air tickets, line Tours and other bookings have significantly exceeded the same period last year. Relatively cheap ticket prices and more relaxed visa policies have made Japan, Thailand, Malaysia, South Korea and Singapore, the five countries within the "four-hour flight circle", the hottest overseas destinations for Spring Festival bookings on the flying pig platform at present. Longer holidays have also allowed more consumers to include more distant outbound travel destinations in their New Year travel strategies. As of now, the top 10 destinations with the fastest growth rate of flying pig outbound travel goods are mainly concentrated in areas with flight duration of more than 8 hours, including Hungary, Belgium, Saudi Arabia, Ireland, Austria and so on. The report also shows that during the Spring Festival this year, the popularity of travel in Hong Kong and Macao has witnessed explosive growth, and the booking of relevant team customized Tours, group Tours and free travel products is particularly popular. In particular, the Guangzhou-Shenzhen-Zhuhai-Hong Kong-Macao 6-day Tour ", "Guangzhou-Shenzhen-Zhuhai-Hong Kong-Macao Bridge 7-day tour" and "Hong Kong-Macao - Zhuhai pure play 3-day tour" and other Guangzhou-Hong Kong and Macao link with group tour products are among the top of the "Popular products list with group tour". In terms of outbound short-line travel, Japan, Maldives, Thailand, Indonesia, Malaysia, Singapore, Vietnam, Sri Lanka, South Korea, Laos and other destinations ranked high in terms of booking popularity. In terms of outbound long-term travel, destinations such as Italy, New Zealand, France, Switzerland, Australia, the United Arab Emirates, Germany, Egypt, Spain, and the United Kingdom have become popular choices for Tuniu users. In this regard, the report believes that since the beginning of this year, the diversification trend of outbound consumer demand has become more significant. On the one hand, the outbound short-trip destinations with convenient transportation, visa-free or visa convenience and high cost performance in tourism consumption are favored, the popularity of travel continues to grow, and the booking decision-making cycle of tourists also shows a clear trend of "short and fast". On the other hand, tourism products with high unit price and resource scarcity are also highly sought after. Resource: 证券时报

The China Chamber of Commerce releases its retail industry sentiment index for January. Data show that in January, China's retail industry prosperity index rebounded significantly, and retail enterprises' confidence in the consumer market steadily increased. According to the latest data released by the China Federation of Commerce, China's retail industry sentiment index was 51.1% in January, up 0.7 percentage points from the previous month and 0.2 percentage points from a year earlier. Among them, the commodity business index was 51.8%, an increase of 1.8 percentage points; Profitability level and customer unit price level index rose 4.9 and 2.0 percentage points respectively, both hit a new high in nearly a year. The data show that with the Spring Festival consumption and the implementation of a new round of household appliances and other goods to replace the old policy, commodity consumption in the county market has become more active, which has an obvious driving effect on consumption. Resource: 东北网

Photo taken on Nov. 9, 2019 shows the DHL booth at the Service Trade exhibition area of the 7th China International Import Expo (CIIF). Xinhua News Agency In recent years, the rapid rise of China's cross-border e-commerce has become a new bright spot in the development of China's foreign trade, and has become a new advantage of China's service trade. Data show that in the first three quarters of 2024, China's cross-border e-commerce imports and exports reached 1.88 trillion yuan, an increase of 11.5% year-on-year, both reaching a record high. In the past five years, the scale of cross-border e-commerce trade in China has increased by more than 10 times. At the fifth Service Industry Opening and Service Trade Development Forum held on December 29, Luo Libin, deputy dean of the School of Economics of Beijing International Studies University, believed that since the reform and opening up in 1978, China has made great economic achievements by attracting global resources into China with the advantage of low-cost labor, developing labor-intensive industries and exporting them. However, with the development of The Times, the structure of production factors in China has changed, and labor is no longer the most abundant factor, and the export advantage of labor-intensive industries has gradually weakened. But at the same time, China has new advantages, one of which is the refinement of the domestic division of labor. Luo Libin said that China's huge population and huge market size make the integration of division of labor and economies of scale, which can produce huge economies of scale. The new version of the National Occupational Classification, which was revised in September 2022, has a net increase of 158 occupations, and the emergence of new occupations such as escorts and role playing is the result of the division of labor. "The refinement of the division of labor brings about the accumulation of human capital, the improvement of efficiency and the increase of income, which further promotes the expansion of the market size and the further refinement of the division of labor, forming a virtuous circle, which is China's unique advantage." Luo Libin said. The new version of the National Occupational Classification, which was revised in September 2022, has a net increase of 158 occupations, and the emergence of new occupations such as escorts and role playing is the result of the division of labor. "The refinement of the division of labor brings about the accumulation of human capital, the improvement of efficiency and the increase of income, which further promotes the expansion of the market size and the further refinement of the division of labor, forming a virtuous circle, which is China's unique advantage." Luo Libin said. Another important advantage is the widespread use of digital technology in China. In the past decade or more, the development of digital technologies such as mobile payment, express logistics, computing power, algorithms, and search and matching has enabled Chinese industries to rise from geographic spatial agglomeration to data spatial agglomeration, breaking through spatial limitations, reducing labor division costs, and improving labor division benefits, thus achieving a more detailed and balanced level of labor division. Luo Libin said that the successful practice of domestic e-commerce has laid the foundation for the development of cross-border e-commerce, and the emergence of cross-border e-commerce giants such as Pin-duo International Edition, SHEIN, and Douyin has passed the advantages of domestic division of labor to the international market, making cross-border e-commerce an important carrier of China's new advantages in foreign trade. Resource: 京报网

In 2024, the Chinese economy is on the whole stable and making steady progress, of which domestic consumption has contributed a lot, showing the huge potential of the domestic market. In particular, with the continuous emergence of new consumption trends such as new Chinese style and trade-in, the consumer market has been positively stimulated and radiates new vitality. From the perspective of the overall development of the consumer market, in November, the total retail sales of consumer goods in China reached 4.38 trillion yuan, an increase of 3.0%. This data shows that despite the huge pressure, but with the support of national policies, China's consumer market has maintained strong resilience, and consumer confidence has steadily recovered. Especially in the recent period, policies to expand domestic demand and promote consumption, such as replacing old consumer goods with new ones, have been further effective, and market sales growth has accelerated, upgraded goods have grown rapidly, online consumption has become more vibrant, and service consumption has grown steadily. These positive factors have provided strong support for the development of various enterprises. The popularization and application of Internet technology and the leapfrog development of digital economy are also rapidly shaping a new consumption environment. Data show that from January to November, online retail sales of physical goods accounted for 26.7% of the total retail sales of social consumer goods, accounting for 0.8 percentage points higher than January to October. With the rapid development of e-commerce, online shopping has gradually become the mainstream consumption model, and consumers have realized the upgrade from "seeing the world" to "buying the world" without leaving home. In this development process, many new consumption hotspots have emerged, such as Guizhou matcha, Xinjiang salmon, Ya 'an caviar and other "hidden local specialties" have entered the public's vision through the Internet, and even become Internet celebrity products; The rapid rise of various social circles has driven the "circle" peripheral products to continue to sell well. It is not only consumption patterns that have changed, but also public consumption attitudes. On the one hand, while rational consumption, consumers began to seek more personalized and functional upgraded products, which brought more development opportunities to the consumer market. On the other hand, the path of diversification and upgrading of consumption is becoming clearer, and the consumption concepts such as green, smart, and health are gradually gaining popularity. These new trends reflect the changes of consumers in purchasing behavior and consumption patterns, and businesses need to pay close attention to these trends to better meet consumer demand and achieve better development. Resource: 经济日报

Photo taken on Nov. 28, 2019 shows the Ola Good Cat electric car at the Thailand International Auto Show in Nonburi province, Thailand. Thailand is an important automobile producer in Southeast Asia. In recent years, Thailand has embraced electrification. According to the "3030 policy" issued by the Thai government, Thailand plans to reach 225,000 electric vehicle sales by 2025 and 725,000 by 2030, accounting for 30% of its vehicle production. In Thailand, Chinese electric vehicles have been favored by more and more Thai consumers with their high-quality products, innovative designs and competitive prices. According to the statistics of the Thai Automobile Association, the total registration of electric vehicles in Thailand in 2023 is about 76,000, accounting for 12% of the total car registration, of which the top four are Chinese brands, and and 8 of the top 10 are Chinese brands. The investment and construction of factories by Chinese auto companies in Thailand has also helped the transformation and upgrading of the Thai auto industry. Chinese auto company Great Wall Motor completed the acquisition of the Rayong plant in Thailand in November 2020, becoming the first Chinese auto brand to fully enter Thailand. On January 12 this year, the Great Wall Motor's electric vehicle brand Ola Good Cat officially rolled off the production line at the Luong New energy Vehicle manufacturing base, which is the first mass-produced pure electric vehicle locally produced in Thailand. Resource: 新华网

According to the Voice of the China Media Group "News and newspaper Abstract" reported, the relevant person in charge of the Ministry of Commerce recently said that in the first 11 months of this year, China's e-commerce sustained and healthy development, further boost consumption, promote the integration of real numbers, and inject new momentum into the economic globalization of inclusive sharing. In the first 11 months of this year, online retail sales rose 7.4 percent to 14 trillion yuan, according to the National Bureau of Statistics. Among them, the physical commodity net zero growth was stable, with a growth rate of 6.8%. Business big data monitoring shows that replacing old with new and digital products are the highlights, and the range hood and smart home system increased by 62.7% and 22.2%. Consumption of online services increased by 18.3 percent, of which online catering and online tourism increased by 48.2 percent and 18.2 percent. The consumption potential of silver-haired people has been continuously released, and the number of people over 55 traveling on online travel platforms has nearly tripled. At the "Silk Road E-commerce" Cooperation Innovation and Development Conference of the 7th CIIE, the results of cross-border e-commerce cooperation from many countries and regions around the world were displayed. Uzbekistan e-commerce Li Chenyang revealed that he brought carpets, shawls, scarves and other specialty products, sales are generally good. Resource：央广网

On Nov 27, the 2024 China Night Economic Research Results Release Event was held in Shenzhen, Guangdong province. With the theme of "Urban Operation · Future Formats", the event was co-sponsored by China Tourism Academy (Data Center of the Ministry of Culture and Tourism) and Shenzhen Futian District People's Government. At the event site, China Tourism Academy (Data Center of the Ministry of Culture and Tourism) released the 2024 China Night Economic Development Report (referred to as the Report). The report pointed out that the total spending on domestic night tourism in 2024 is forecast to reach 1.91 trillion yuan, an increase of 21.7% over last year, and the size of the night economic market and night consumption period continue to rise. Futian Night Economic Development Report was released at the same time. The Futian Night Economic Observation Station, established by the China Tourism Academy (data center of the Ministry of Culture and Tourism) and Futian District after consultation, was also unveiled at the event. The observatory will focus on carrying out case studies, data monitoring and research analysis in the field of night tourism and night economy, and explore and release new directions and new models for the international development of Shenzhen Futian's night economy. The night economy research group of China Tourism Academy also released the 2024 night economic optimal urban areas (15) and 2024 night tourism optimal projects (15). In the special discussion session, industry experts and scholars conducted special discussions around "night economy and urban operation", "night economy and future formats" and "high-quality development of night tourism", and offered suggestions for the development of the national night economy. The activity also set up Foton investment and business environment promotion, enterprise on-site docking, enterprise free negotiation and other investment promotion links, in order to promote the high-quality development of urban tourism. Resource: 中国文化报

On December 23rd, the latest booking data from Tuniu Travel Network showed that since late November, the booking popularity of winter and ice and snow tourism products has significantly increased, with Japan, Singapore, and Thailand ranking among the top three outbound tourism destinations in terms of search volume. According to Tuniu data, destinations such as Thailand, Maldives, Vietnam, Indonesia (Bali), New Zealand, Australia, Sri Lanka, Malaysia, Laos, and Singapore rank among the top in terms of booking popularity for outbound winter travel. Among them, Southeast Asian islands, Japan and other Asian destinations are highly favored by young and family tourists. During the Spring Festival and winter vacation, family tourists who choose to travel to Maldives on their own account for nearly 50% of the Maldives' travel group. According to Fan Dongxiao, the head of Tuniu's Southeast Asia business, the "visa free+short distance" policy in Singapore, Malaysia, and Thailand has attracted a lot of attention from tourists. The hotel price increase during the Spring Festival tour is very small, around 10% -30%, mainly due to a slightly higher increase in airfare prices. Including airfare, the overall tour fee increase is around 50%, especially the "Bangkok Pattaya 6-day tour" and "Phuket 5-day tour" launched by Tuniu's live broadcast room. The ground pickup fees during the Spring Festival and winter vacation tour periods are not increased, so overall, the cost-effectiveness during the winter vacation tour period is still very high, and it is also a popular item for outbound travel this winter. In addition, in terms of outbound ice and snow tourism, the "skiing+hot spring" experience in Hokkaido, Japan is one of the popular choices sought after by tourists. Hokkaido has numerous high-quality ski resorts and ice and snow landscapes, combined with various elements such as hot springs, cuisine, and culture to form its unique ice and snow tourism resources. Direct flights to Shanghai also attract a large number of young Shanghai customers. Rsource：北京商报

The reporter learned from the Provincial Department of Commerce that recently, the first "Guijiang Workshop" and "China Thailand Cross border E-commerce Industry College" were officially established at Dhurakij Pundit University in Thailand, which will promote the efficient circulation and integration of China Thailand characteristic products and high-quality resources, and add new impetus to China Thailand friendship and cooperation. With strong support from the Chinese Alliance, the "Guijiang Workshop" is guided by the Guizhou Provincial Department of Education and the Guizhou Provincial Department of Commerce, and initiated by Guizhou E-commerce Vocational and Technical College. Based on the image of "Guijiang" in the new era, it aims to share China's excellent vocational education achievements, promote cultural exchanges between China and foreign countries, and serve international production capacity cooperation. It is an important platform for international vocational skills training. The "China Thailand Cross border E-commerce Industry College" is based on the respective advantages of Guizhou E-commerce Vocational College, Boren University of Thailand, and Guizhou Qianyue Youpin Import and Export E-commerce Co., Ltd., with the implementation path of "industry education integration and school enterprise cooperation", committed to cultivating localized cross-border e-commerce talents who are proficient in Chinese culture and familiar with Chinese products, and promoting in-depth cooperation between China and Thailand in vocational education, industry docking, trade exchanges, and other aspects. Resource: 天眼新闻

Shanghai, December 12th (Xinhua) -- "Although market competition is becoming increasingly fierce, Chinese products still have huge development potential for going global. The diversification of global market demand and the trend of consumption upgrading provide new opportunities for Chinese enterprises," said Wang Mingming, Executive Chairman of the US China E-commerce Trade Association and President of the US Wind Thunder Group, in an interview with China News Network on the 12th. Cross border e-commerce has become a new driving force for China's exports. The latest data from the Chinese Ministry of Commerce shows that in the first three quarters of 2024, China's cross-border e-commerce imports and exports reached 1.88 trillion yuan, a year-on-year increase of 11.5%, setting a new historical high. China's manufacturing foundation, complete supply chain system, strong logistics network, and digital payment system have become unique advantages for the development of cross-border e-commerce in China. Going global through cross-border e-commerce channels has also become a "new blue ocean" in the eyes of many enterprises. Resource: 中国新闻网

ON December 10, Ozon Global, a Russian cross-border e-commerce platform, announced at the third Shenzhen China E-commerce Forum 2024 (COM.E ON Forum 2024) that sales commissions will be cut by nearly half next year. At the same time, Ozon Global will launch six partner warehouses in eastern and southern China - meaning that Ozon Global's logistics infrastructure will cover all regions of China. At the same time, Ozon Global will continue to expand the geographical distribution of Chinese sellers in the CIS countries: By the end of 2025, entrepreneurs from China will be able to deliver orders not only to Russia, Belarus and Kazakhstan, but also to five other countries where the market is located (Kyrgyzstan, Armenia, Uzbekistan, Azerbaijan and Georgia). As a result, there will be more than 200 million potential buyers for Chinese sellers. In 2025, Ozon Global will also establish new partner distribution centers in Dongning, Alashankou, Hangzhou, Dongguan, Yiwu and Shanghai. The expansion of logistics infrastructure in the southern and eastern regions of China will make it easier for sellers in these regions to ship, greatly speeding up the delivery of orders to customers in Russia and CIS countries. In addition, Ozon Global also announced that it will reduce the commission on the sale of goods worth less than 1,500 rubles by almost half. The maximum commission on sales of these items is now 12%. The company has also managed to reduce logistics costs for sellers of low-priced goods by more than three times since 2024. Simon Huang, President of zon Global Greater China, said: "In the first three quarters of 2024, the turnover of Chinese sellers on Ozon Global increased by 2.2 times year-on-year, and the number of orders from China increased by 2.5 times. We will continue to invest in the promotion of Chinese goods in Russia and CIS countries and constantly strive to improve conditions for sellers. Therefore, reducing costs and expanding the company's geographic footprint are our immediate priorities." According to reports, Ozon Global is a multi-category e-commerce platform in Russia with a developed logistics network. The company operates in Kazakhstan, Armenia, Belarus, Russia, Kyrgyzstan, Uzbekistan, Azerbaijan, Georgia, as well as China and Turkey. The site offers consumers more than 370 million products in more than 20 categories: from books and clothing to food and health products. Already 53.5 million active consumers receive orders through the logistics infrastructure developed by Ozon, which also enables more than 550,000 entrepreneurs to sell their goods in Russia and the CIS countries. Since opening an office in Shenzhen in 2022, Ozon Global has been actively developing partnerships with Chinese entrepreneurs. In 2023, the company opened its first partner warehouse center in Dongguan, and in the first half of 2024, it opened five more partner bonded warehouse centers in Hunchun, Suifenhe, Harbin, Heihe and Khorgos. Resource: 经济网

The signing ceremony. Photo by Feng Haohang On the 15th local time, Thailand's Ministry of Agriculture and Cooperatives, Thailand's agricultural marketing agency and Shanghai THAI Huixuan Technology Co., Ltd. signed a contract to jointly set up the "THAI MALL" online mall on the Chinese e-commerce platform to promote Thai agricultural products to the Chinese market. Ms. Anon Nath, Secretary of the Ministry of Agriculture and Cooperatives of Thailand, said that Thailand attaches great importance to the export of agricultural products, especially the export of Thai fruits has become a major force to promote the development of the national economy, and continues to bring income to Thai farmers. According to reports, Thai fruit is known as one of the best fruits in the world due to its quality, and the demand in the global market continues to increase, especially in the Chinese market. From January to October 2024, Thailand's exports of durian, mangosteen and longan to China reached 1.25 million tons, worth more than 130 billion baht (about 27.6 billion yuan). Panitan, director of the THAI Agricultural Marketing Agency, said that the online MALL will serve as a trading center for Thai agricultural products and food products, directly delivering products to Chinese consumers. The short-term goal is to open no less than 10 stores of Thai brands in the online mall by September 2025. Chen Zhifa, chairman of Shanghai Taihuixuan Technology Co., LTD., said Chinese consumers have long recognized Thai agricultural products, especially Thai food and fruits. This cooperation will promote more high-quality Thai products to be transported to China, so that Chinese consumers can enjoy the original Thai products. Resource: 中国新闻网

Xinhua Finance, Shanghai, December 13 (Dou Shiping Luo Maolin) On December 13, at the site of the 2024 annual meeting of the China Game Industry, the "2024 China Game Industry Report" (hereinafter referred to as the "Report") was officially released, and Zhang Yijun, the first vice chairman of the China Audiovisual and Digital Publishing Association and chairman of the Game Working Committee of the China Audiodigital Association, interpreted the "Report". The report shows that in 2024, the actual sales revenue of China's game market has reached 325.783 billion yuan, an increase of 7.53%. In terms of user scale, in 2024, there will be 674 million domestic game users, an increase of 0.94% year-on-year, which is also a record high. In 2024, the actual sales revenue of China's self-developed games in the overseas market was 18.557 billion US dollars, an increase of 13.39%, and its scale has exceeded 100 billion yuan for five consecutive years, and reached a new high. From the perspective of channels, in 2024, the actual sales revenue of China's mobile game market will be 238.217 billion yuan, an increase of 5.01% year-on-year, and a new record. It is worth noting that in 2024, the actual sales revenue of China's console game market was 4.488 billion yuan, an increase of 55.13% year-on-year. Resource: 北京商报

A shop assistant displays a freshly baked "1-meter tanghulu" in Jinan, East China's Shandong province, Dec. 4, 2024. Photo by Wang Caiyi In early winter, on Furong Street, a "net celebrity" street in Jinan, tourists holding "1 meter tanghulu" to take photos and clock in became the new "landscape" of the block. "The production process of '1 meter tanghulu' is complicated, and it needs to be ordered one hour in advance. Chuxiaojing, a shop assistant of a tanghulu chain brand in Jinan, said that the store launched "1 meter tanghulu" for more than half a month, with considerable sales. According to the Douyin platform, the chain has sold more than 150,000 "1 meter tanghulu" online, with the unit price ranging from 28.9 yuan (the same below) to 108 yuan. "1 meter good product" is sweeping the streets, tanghulu, flowers, baked sausage and even gold bars, there is a consumption boom of 1 meter products. "After 90" flower shop manager Chen Chen told reporters, "1 meter rose" meaning "one's whole life", a dozen roses wrapped into 1 meter long strip, and then with pearls, bows and other decoration, unique creativity. The unit price ranges from tens to hundreds of yuan, and the buyers are mostly young groups. "We also provide materials for buyers to DIY."
Visually exaggerated items such as "1 meter good product" are easy to become the focus of social platforms to meet the social sharing desire and identification needs of young people. Liu Zhongguo believes: "In the process of chasing the trend of '1 meter good product', young people should also pay attention to rational consumption, can choose DIY and other ways, not only save costs, but also experience the happiness of hands." Resource:

Since the beginning of this year, China's consumer market has been heating up. From January to October, the total retail sales of consumer goods reached 39.896 trillion yuan, an increase of 3.5% year-on-year and 0.2 percentage points higher than that in the first nine months of the year. Retail sales of services increased by 6.5% year-on-year. It is particularly worth mentioning that, driven by favorable factors such as the policy of replacing old consumer goods with new ones, the National Day holiday and the "Double 11" promotion activities in advance, the social zero amount in October increased by 4.8%, 1.6 percentage points faster than the previous month, of which the growth of retail sales of goods accelerated by 1.7 percentage points. Looking at the overall situation of the consumer market in the first 10 months of this year, Liu Xiangdong, deputy minister of the economic research department of the China International Economic Exchange Center, said in an interview with the International Business Daily reporter that with the continuous implementation of policies such as replacing old consumer goods with new ones and expanding service industry consumption, the recent consumer market continues to heat up, the growth rate of consumption of upgraded goods accelerates, and the retail sales of services continue to maintain rapid growth. Online consumption has become more active, especially in October, market sales have picked up significantly, consumer confidence and expectations have improved, and consumption has increased its role in driving the economy.
Relevant data show that as of early November, more than 30 million people across the country have participated in the trade-in of consumer goods, driving sales of more than 400 billion yuan. At the recent press conference held by the Ministry of Commerce on the replacement of old consumer goods, Li Gang, director of the Department of Market Operation and Consumption Promotion of the Ministry of Commerce, introduced that since the beginning of this year, the Ministry of Commerce has issued a series of policy documents together with relevant departments to guide all localities to make good use of central finance and ultra-long-term special Treasury bond support funds. Coordinated and promoted the replacement of cars with "energy", household appliances with "wisdom", home improvement kitchen and bathroom with "renewal" and electric bicycles with old ones, and the work progressed smoothly and achieved positive results. Resource: 中国经济网

As of the end of 2023, there are 15.08 million professional influencers in China. This means there is one full-time influencer for every 100 Chinese people. But before August 2024, influencer were not recognized as a profession by the state. It was not until July 31st of that year that the Ministry of Human Resources and Social Security, the State Administration for Market Regulation, and the National Bureau of Statistics jointly released a new batch of new professions and job types, and 19 new professions such as online anchors officially became nationally recognized new professions. In 1999, China issued the first "Occupational Classification Encyclopedia", filling the gap in the field of occupational classification work in China. In August 2004, China released the first batch of 9 new professions and established a system for publishing new professions. Among the new professions released this time, there are oral hygiene technicians, exhibition builders, and ski rescuers, as the name suggests, who clearly know the boundaries of their professions. But there are also professions that sound a bit awkward, such as hydrogen based direct reduction ironworkers and generative artificial intelligence system operators. The new profession is a mirror that reflects the trend of economic and social development, and reflects the new demands of industrial development. At the same time, new professions also cultivate new employment growth points. But with the development of the economy and society, after the disappearance of market demand, there are also professions that were once popular and faded out of the public eye, until they eventually disappeared. Resource：南方周末

The Civilization Lecture Hall event "Enhancing Cultural Exchange and Integration, Composing a New Chapter of China Thailand Friendship" was held in Bangkok, Thailand. The event is jointly organized by the China Association for International Exchange, the Chinese Embassy in Thailand, and the Thailand China Cultural and Economic Association, and hosted by the Bangkok Chinese Cultural Center. Ji Bingxuan, Vice Chairman of the Standing Committee of the 13th National People's Congress and President of the China Association for International Exchange, Han Zhiqiang, Chinese Ambassador to Thailand, and Po Chin, President of the Thai Cultural and Economic Association, attended the event. More than 100 representatives from all walks of life of China and Thailand attended the event. On December 4th, People's Daily Bangkok (Reporter Yang Yi, Jian Chengyuan) - On December 2nd, the "Promoting Cultural Exchange and Integration, Writing a New Chapter of China Thailand One Family" Civilization Lecture Hall was held in Bangkok, Thailand. The event is jointly organized by the China Association for International Exchange, the Chinese Embassy in Thailand, and the Thailand China Cultural and Economic Association, and hosted by the Bangkok Chinese Cultural Center. Ji Bingxuan, Vice Chairman of the Standing Committee of the 13th National People's Congress and President of the China Association for International Exchange, Han Zhiqiang, Chinese Ambassador to Thailand, and Po Chin, President of the Thai Cultural and Economic Association, attended the event. More than 100 representatives from all walks of life of China and Thailand attended the event. Han Zhiqiang stated in his speech that since the establishment of diplomatic relations between China and Thailand, the two countries have had close cultural and civilizational exchanges. This year, after the implementation of visa free policies in both countries, tourists from both countries will travel in both directions. It is expected that the number of Chinese tourists to Thailand will exceed 7 million throughout the year, and the number of Thai tourists to China is expected to reach 900000. The slogan "China and Thailand work together, share a common destiny" has been established by the governments of the two countries to celebrate the 50th anniversary of diplomatic relations. Let us work together to write a new era and a new chapter of "China and Thailand are one family". Resource：人民网

The reporter learned from China National Railway Group Co., Ltd. on November 21 that since the launch of railway express service during the 20-day "11,11" online shopping peak on November 1, the railway department has shipped 73,000 tons of express goods, an increase of 7.4% year-on-year. This year's "11,11" online shopping peak, the railway department gives full play to the advantages of a national railway network and centralized and unified command of dispatch, actively adapt to market demand, scientifically allocate transport capacity resources, optimize service measures, and effectively reduce the logistics cost of the whole society. Every day, the national railway arranges more than 1,500 high-speed rail EMUs to use spare space and high-speed rail express cabinets to store express goods, 44 high-speed rail units with reserved express cars, 35 high-speed rail confirmed trains running in the morning, all trains without passengers, and 2 high-speed rail express trains from Kunming to Chengdu to carry out high-speed rail express services. A total of 252 high-speed passenger trains are arranged daily, and eight express cargo trains with a maximum speed of 160 km/h are arranged daily on Beijing-Guangzhou, Beijing-Shanghai, Shanghai-Shenzhen, Zhejiang-Guangzhou and other trunk railway lines to carry out railway express services. At the same time, local railway departments have further innovated service content, strengthened safety management, and fully guaranteed the timeliness and quality of express service. China Railway Lanzhou Bureau Group Company will expand the "high-speed rail express" service to Lanzhou, Yinchuan, Tianshui, Jiayuguan four cities, to achieve the fastest 4 hours "door to door" same-day delivery. China Railway Chengdu Bureau Group Co., Ltd. and China Southern Power Grid Tongren Power Supply Bureau strengthened cooperation to carry out safety checks on power facilities such as traction substations along lines such as Shanghai-Kunming high-speed railway in the administration to ensure that high-speed railways can run smoothly and create fast and efficient logistics channels. China Railway Jinan Bureau Group Company has put a number of convenient delivery cabinets in 24 stations in the city, and continues to promote the application of railway network freight logistics platforms, and the logistics service capacity and efficiency have been further improved. Resource: 经济参考报

Today, the reporter learned from the medical device supply chain branch of the China Federation of Logistics and Purchasing that the market size of China's medical device industry will exceed 1.2 trillion yuan this year, an increase of about 2.2%, and the scale of China's medical device industry continues to grow steadily. In recent years, under the superimposed effect of multiple factors such as scientific and technological development, policy support and market demand, the number of medical device manufacturers in China has grown rapidly, and the degree of internationalization has been continuously improved. As of June 2024, the number of medical device manufacturers in China has reached more than 32,800. Driven by innovation, China's medical device industry continues to break through key technologies. From high-end medical equipment to new diagnostic devices, from intelligent equipment to biological materials, a number of innovative products with global competitiveness have emerged. As of November 2024, the State Food and Drug Administration has approved a total of 302 innovative medical devices, maintaining a rapid development trend in the past two years. Cui Zhongfu, vice president and secretary-general of the China Federation of Logistics and Purchasing, said that with the development of cutting-edge technologies such as informatization, digitalization and artificial intelligence, medical device enterprises need to accelerate digital transformation, make full use of big data, artificial intelligence and other technologies, and achieve digital collaboration of the whole chain. At the same time, the healthy and orderly development of the medical device industry is related to the health and well-being of the people, and enterprises need to strengthen their own compliance construction and promote the compliance, health and sustainable development of the industry. Resource：中国青年网

China-laos Railway ushered in the "silver family" winter cross-border tourism heat "We are the first time to take the China-Laos railway to travel, feel that the China-Laos railway is very comfortable, very convenient, and after arriving at Mohan (railway) port, the exit procedures and procedures are relatively simple." Recently, in the passenger inspection hall of Mohan Railway, Niu Yanjun, a Chinese traveler from Beijing, and his friends were talking about this outbound tour with great anticipation. (The silver Tours line up to enter the country)
It is reported that since the beginning of this year, with the increasing demand for domestic tourism, coupled with the increasing influence of China-Laos railway, because of its fast, convenient, comfortable and other reasons, it has become the first choice for more and more people to travel abroad. Especially since the beginning of winter, affected by the cold weather, many elderly people in northern and mainland cold areas have chosen to stay and stay in Xishuangbanna. Southeast Asian countries such as Laos and Thailand, which are adjacent to Xishuangbanna, have always been popular destinations for Chinese people to travel abroad. In addition, due to the pleasant winter climate in this region, short round-trip time, rich tourism resources and low cost, Traveling to Southeast Asia by China-Laos railway has become a popular way of travel for the elderly, and China-Laos railway has ushered in a wave of cross-border tourism in winter. According to the statistics of Mohan Border inspection Station, since October this year, as of November 25, Mohan Railway port has checked and released more than 20,000 Chinese outbound tourists, an increase of more than 195% year-on-year, an increase of more than 53% month-on-month, "silver" (over 60 years old) outbound tourists accounted for nearly 60%, and a single day checked and released outbound tourists up to more than 500 people. Accounting for more than 78% of outbound passengers on that day, the oldest is 82 years old. As of November 25, since the beginning of this year, the Mohan Railway port has allowed more than 70,000 outbound Chinese tourists, an increase of more than 100%, and more than 10,000 inbound foreign tourists, an increase of more than 164%. Resource: 中国日报网

Malaysian Ambassador to China Norman, who attended the launch ceremony, said in an interview with People's Daily Online that the highlight of this "Malaysian Food Culture Week" was the first time Malaysian durian fruits arrived in China, previously Malaysian durians were only exported to China in the form of whole frozen or cooked products. Norman hopes to introduce more Malaysian packaged food and agri-food products to the Chinese market through this event, and create more showcase opportunities for Malaysian products such as palm oil products. He said the cooperation with local supermarkets in China would allow Chinese consumers to buy products from Malaysia more easily and quickly. Norman said China has been Malaysia's largest trading partner since 2009, accounting for about 17.1% of the country's total trade. "China is Malaysia's second largest agricultural market. In 2023, Malaysia's agricultural exports to China reached 20 billion ringgit ($4.36 billion), a strong performance compared to the previous year." It is reported that the 10-day "Malaysian Food and Culture Week", organized by the Agriculture Section of the Malaysian Embassy in China, is one of the series of activities to celebrate the 50th anniversary of the establishment of diplomatic relations between China and Malaysia, and will highlight Malaysia's representative products such as Musang King and black spine durian, durian ice cream and Ipoh Old Street Field white coffee. In addition, some special cooking seasonings such as curry chicken, curry laksa, Tom Yam Gong, as well as various Malaysian specialty snacks and drinks will also be on display at the event. Resource: 人民网

Subway recently announced that it will open nearly 4,000 restaurants in China, McDonald's plans to break the number of Chinese stores by 2028, Yum China's third quarter net profit increased 22% year-on-year, including takeaway sales increased 18% year-on-year... Since the beginning of this year, a number of foreign catering brands have gained new additions in China and are accelerating their "betting" on the Chinese market. "Over the past year, we have opened more stores in China than any other market. And that's going to be true for the next 10 years." Subway global CEO Chidesi recently said in a public interview that Subway is facing a "difficult" situation in the U.S. market, and the Asian market has become Subway's most important growth engine. ​ In addition to Subway, Yum China, McDonald's and other companies are also accelerating the layout of the Chinese market. In 2023, McDonald's reportedly acquired an interest in McDonald's China from Carlyle Capital, increasing its stake in the Greater China business from the original 20% to 48%. Chris Kempczinski, chief executive of McDonald's, which will increase its number of restaurants in China from 6,000 to 10,000 by 2028, said that "China will eventually become McDonald's largest market [overtaking the US]." Yum China had its highest-grossing quarter ever. According to its quarterly report, core operating profit in the third quarter of 2024 increased by 18% year-on-year, total revenue reached $3.07 billion, and net profit was $297 million, an increase of 22% year-on-year. Delivery sales, which account for about 40% of KFC and Pizza Hut's restaurant revenue, rose 18% year-over-year, maintaining Yum China's consistent double-digit annual growth over the past decade. Resource: 东南网

"To get to know Malaysia, start with the Musang King Durian." At the China-Asean Expo (hereinafter referred to as the East Expo) held in Nanning, Guangxi, a durian-based product booth posted a striking advertisement. Processed products such as Musang King pulp and durian ice cream at multiple booths attracted a large number of people to taste and consult. Malaysia is bullish on China's growing durian consumption market, and in June this year, Malaysia's fresh durian was allowed to export to China. At the cooperation and docking meeting between Chinese and Malaysian enterprises held before the East Expo, enterprises of the two countries signed a series of cooperation agreements related to special agricultural products such as durian fresh fruits, with an amount of more than 100 million US dollars. Durian is abundant in Southeast Asia, and China as the world's largest consumer of durian, imports fresh durian from four countries: Thailand, Vietnam, the Philippines and Malaysia currently. Thai durians account for the largest share of the Chinese market, but they also face stiff competition. Thai officials have previously said that they are committed to continuously optimizing and improving durian varieties, quality testing and monitoring to meet the needs of Chinese diners. A series of processed products such as dried bird's nest and ready-to-eat bird's nest are also popular commodities at the East Expo. "We supply to Chinese supermarkets. This year marks the 50th anniversary of Malaysia-China diplomatic relations, and we are launching bird's nest gift boxes with commemorative packaging." Guangxi Nanyang Yanhang Food Co., Ltd. exhibitors introduced. Southeast Asia is also an important coffee growing region in the world. Indonesian coffee brand Lebes participated in the East Expo for five consecutive years, and Kopi Luwak gradually opened the Chinese market. The brand's booth staff said that Chinese consumers' tastes are constantly improving, and instant coffee drinks used to be hot, but now they launch higher-priced specialty coffee beans and convenient hanging ear products according to market changes, which are also favored. Resource: 中国新闻网

International online report (reporter Yan Zipeng little Aidai Wei Tai reporter Nantida Pengtong) On November 6, Thailand's new Minister of Commerce Pichai Naripthaphan said in an interview with reporters at the seventh China International Import Expo (hereinafter referred to as "CIIE"), China is a global leader in market opening, and Thailand has participated in the China CIIE for seven consecutive years, which has played a positive role in promoting more Thai products to enter the Chinese market. Thailand will be firmly committed to strengthening trade cooperation with China. -Thailand's new Minister of Commerce Pichai Naripthaphan speaks to reporters at the 7th China International Import Expo More than 80 Thai companies participated in the 7th CIIE this year, covering many industries such as food, film, tourism, jewelry, environmental protection and recycling products and health products. Pichai said that the CIIE provides a valuable display platform for Thai enterprises, enabling them to directly face the Chinese market and show the unique charm of Thai goods, so as to gain greater development in the Chinese market. He invited more people to come to the Expo to experience the unique charm of Thai products. "Thai cultural elements such as food, fruits, Thai massage and Muay Thai boxing will further bring Thai and Chinese people closer and promote cultural exchanges and integration between the two countries," he said. Speaking about the Chinese market, Pichai said that China is a global leader in market opening, and Thailand will firmly commit to strengthening trade cooperation with China. He said, "Mutual assistance and cooperation between developing countries is crucial, Thailand and China have always maintained friendly and cooperative relations, and China has become one of the countries with the largest investment in Thailand." This investment trend will continue to improve in the future. Thailand and China are brothers walking side by side and will surely work together for a more prosperous future." -Thai Commerce Minister Pichai (right) attends the Thai goods exhibition area Pichai said that the friendship between Thailand and China has a long history. The two countries not only have close cooperation in the field of economy, trade and investment, but also have established a deep emotional bond. He said that next year will mark the 50th anniversary of the establishment of diplomatic ties between Thailand and China, which is not only a moment to review history and celebrate friendship, but also a starting point for the two countries to join hands to move towards new goals. He said he expects the two countries to cooperate in more areas to achieve mutual benefit and win-win results. Resource: 北青网

China is opening its arms to the international tourism market! "On November 22, the China International Travel Mart 2024, hosted by the Ministry of Culture and Tourism, opened at the National Convention and Exhibition Center (Shanghai). Exhibitors and overseas travelers from around the world have expressed that China's tourism recovery has injected strong momentum into the global tourism market. “China's tourism industry is thriving! "Said Cristian Ciuciureanu, a Romanian travel salesman. During the interview, he just learned that the Chinese government has announced the further expansion of visa free countries, including Romania, which has greatly encouraged him. Charl Albertyn, an exhibitor from South Africa, participated in the China International Tourism Fair for the second time this year. He said that although South Africa is a distant destination for Chinese tourists, the enthusiasm of Chinese tourists to visit South Africa is also constantly increasing with the increase of air tickets and flights. “We focus on providing luxurious tourism experiences for wildlife sightseeing in Africa, and are currently optimizing them according to the needs of Chinese tourists. We hope to provide better services for Chinese tourists, "he said. ”We also want to see how China's tourism industry operates when we come here. "said Malaysian exhibitor Chen Junsheng in an interview with reporters. They not only hope to attract more Chinese tourists, but also look forward to learning from China's experience in tourism development. In order to seize the huge opportunities contained in the Chinese tourism market, exhibitor Qiu Shaowei from Thailand is currently working hard to learn Chinese. He introduced that a continuous stream of Chinese tourists came to the Thailand booth to inquire about vacation hotels and travel agencies, which made him feel excited. Next year marks the 50th anniversary of the establishment of diplomatic relations between China and Thailand, which will bring tremendous opportunities for personnel exchanges and cooperation between the two countries, "he said. It is reported that this trade fair has attracted more than 1000 international exhibitors from over 80 countries and regions, as well as nearly 600 overseas travel agents to participate in the exhibition. At the same time, more than 600 offline professional negotiations between buyers and sellers have been held. Thanks to a series of favorable policies, the "circle of friends" of visa free countries is expanding and the level of convenience is continuously improving. The bond of cultural exchanges between China and relevant countries is further tightening, and China will write more wonderful stories of people getting to know each other, cultural exchanges and mutual learning. Source: 中国网

After the National Day holiday, the decline in airfare and hotel prices has provided a great opportunity for elderly tourists with time freedom to travel during off peak period, and the silver tourism market is showing unprecedented vitality. According to data from Qunar Travel Network, after the National Day holiday, the number of flight bookings for the elderly has significantly increased, with travelers aged 55 and above accounting for about 10%. According to data from Tuniu Tourism Network, from October 8th to 31st, users aged 50 and above accounted for nearly 40% of the group travel users, and the silver tourism market is showing unprecedented vitality. According to data from Qunar Travel Network, "young" elderly people aged 55 to 65 are the absolute main power for travel. They have long travel time, long travel distance, strong purchasing power, and a high frequency of boarding per capita. Based on the flight booking situation in the first half of this year, the average number of flights per elderly passenger has reached 2.14, an increase from previous years. This means that many elderly people travel at least twice a year, and the potential of the silver tourism market cannot be underestimated. The latest release of the "2023 National Aging Development Bulletin" shows that the population of elderly people aged 60 and above in China has exceeded 296 million, and the population of elderly people aged 65 and above has exceeded 216 million. Ma Yiliang, the chief accountant of the China Tourism Research Institute, pointed out that with the continuous increase of the elderly population and the extension of life expectancy, as well as the continuous improvement of the social security system for the elderly, the prospects of the elderly tourism market are broad. It is worth noting that the consumption needs of the elderly are also undergoing profound changes. Xiao Peng, a researcher at Qunar Big Data Research Institute, analyzed that from the platform's booking situation, the number of elderly people joining group tours is gradually decreasing, while independent travel is constantly increasing. Now 'young' older people are very skilled in Internet applications, and their ability to obtain information has been significantly enhanced, so they are more willing to choose more free and personalized free travel and customized small group tours. Source: 经济日报

On October 30th, at the Zhongtong Express Xinke branch in Yiwu City, staff were busy and orderly sorting express packages. As Double Eleven approaches, the volume of express delivery services in Yiwu has doubled. As of midnight on October 30th, according to monitoring data from the State Post Bureau, the express delivery volume in Yiwu City exceeded 10 billion pieces in 2024, reaching 10.095 billion pieces, 50 days ahead of 2023. On October 30th, at the Zhongtong Express Xinke branch in Yiwu City, staff were busy and orderly sorting express packages. At present, Yiwu has 16 million level large-scale express delivery sorting centers and 151 large and medium-sized construction sites, equipped with 77 sets of fully automatic express sorting equipment, unmanned warehouses, unmanned vehicles, drones and other rapid applications. The level of industry informatization and intelligence continues to improve, with more than 30 million express packages sent to various parts of the country every day, accounting for about 1/12 of the country's express delivery business volume, demonstrating the strong development vitality of Yiwu's express delivery industry and reflecting the hot consumer market. On October 30th, at the Zhongtong Express Xinke branch in Yiwu City, staffs were busy and orderly sorting express packages. As Double Eleven approaches, the volume of express delivery services in Yiwu has doubled. As of midnight on October 30th, according to monitoring data from the State Post Bureau, the express delivery volume in Yiwu City exceeded 10 billion pieces in 2024, reaching 10.095 billion pieces, 50 days ahead of 2023. On the evening of October 31st, workers at the Lushan Mail Processing Center of China Post Huzhou Branch sorted "Double Eleven" parcels on the assembly line. As Double Eleven approaches, the Lushan Mail Processing Center of Huzhou Post is experiencing a logistics peak, with an average daily mail export processing volume of nearly 500000 pieces, an increase of about 20% year-on-year. At present, the company has increased manpower investment to cope with the peak of express delivery and ensure the efficient operation of logistics during the "Double Eleven" period.
Source: 钱江晚报

Recently, the China Council for the Promotion of International Trade conducted a questionnaire survey on more than 400 foreign-funded enterprises and completed the "2024 Third Quarter China Foreign Investment Business Environment Research Report", which was released at today's press conference.
Overall, 90% of the surveyed foreign-funded enterprises are satisfied or above with the evaluation of China's business environment. Among them, the proportion of enterprises rated as "satisfied" or above for indicators such as "market access", "obtaining business premises", and "handling graduation procedures" is the highest. From the market situation, the interviewed foreign-funded enterprises continue to have a positive outlook on the Chinese market. Among them, 41.67% of the surveyed European companies believe that the prospects of the Chinese market are "good" this year, an increase of 14.17 percentage points compared to the previous period. Nearly 50% of the surveyed foreign-funded enterprises believe that the attractiveness of the Chinese market has "increased", with a month on month increase of 2.04 percentage points. Among them, 47.92% of the surveyed European companies believe that the attractiveness of the Chinese market has "increased", with a month on month increase of 5.42 percentage points. 60% of the surveyed American companies believe that the attractiveness of the Chinese market has "increased", with a month on month increase of 15.26 percentage points. Sun Xiao, spokesperson for the China Council for the Promotion of International Trade: From the perspective of business operations, the willingness of the interviewed foreign-funded enterprises to invest in China has increased. Sun Xiao introduced that nearly 20% of the interviewed foreign-funded enterprises plan to increase capital in China, an increase of 2.07 percentage points compared to the previous period. Among them, the interviewed European enterprises have a strong willingness to increase capital, an increase of 2.5 percentage points compared to the previous period. Sun Xiao, spokesperson for the China Council for the Promotion of International Trade: In the next step, we will continue to play the role of a dedicated team to serve foreign-funded enterprises, innovate service methods for foreign-funded enterprises, and work together with all parties to provide better support and services for foreign-funded enterprises in China and the world. Source: 央视新闻

The 2nd China International Supply Chain Promotion Expo (hereinafter referred to as "Chain Expo") will be held at Shunyi Hall of China International Exhibition Center in Beijing from November 26 to November 30. On October 28, The State Council held a press conference to introduce the preparations for the second China International Supply Chain Promotion Expo. First, there is a higher level of internationalization. Since the beginning of this year, with the strong support of relevant departments and Chinese embassies and consulates abroad, CCPI has held more than 60 roadshow activities at home and abroad, inviting 393 counterpart business associations around the world, foreign business associations in China and Fortune 500 enterprises to participate in the exhibition. Up to now, the proportion of foreign exhibitors has increased from 26% in the first session to 32% in this session, and there are nearly 70 participating countries, among which European and American exhibitors account for 50% of foreign exhibitors; The world's top 500 and industry leading enterprises accounted for more than 60% of the exhibitors. Compared with the first edition, the World's top 500, China's top 500 and China's top 500 private enterprises increased by 42%, 46% and 70% respectively. Political, business and academic guests from more than 100 countries and international organizations are expected to participate in the exhibition. At present, more than 30 countries, international and regional international organizations, as well as more than 50 foreign business associations from Japan, the United Kingdom and other world-renowned enterprises have confirmed to organize delegations to discuss and exchange, and this number will continue to increase in the future. Second, there is a greater degree of specialization. The second chain Expo will focus on the display of new products, new technologies, new processes, new materials of each chain, China Communications Group, Corning, Nike, etc. for the first time to show its whole industry chain layout and ecology, Maersk, Sumitomo Electric, strong brain technology, etc. will debut more than 70 products, the number will continue to grow. Without leaving the Chain Expo, you can see all the cutting-edge trends and latest scientific and technological achievements of relevant industries in the world. In addition, the second Chain Expo will innovate the release of the Global Supply Chain Promotion Report 2024, and the world's first release of the "Global Supply chain Promotion Index" and "Global Supply Chain Connectivity Index" two important indexes. Third, the green standards are stricter. The second Chain Expo implements the national "double carbon" development strategy and implements the "green, environmental protection and sustainable" exhibition concept. Highlighting the green exhibition, the linkage plan of "green construction, green operation, green catering, green logistics, green promotion" has been developed, the energy consumption of the venue has been upgraded, and the low-carbon exhibition operation chain of "circular display and return to zero" has been formed. Green exhibition requirements, exhibitors in the booth construction implementation of green standards, the use of environmentally friendly materials, recyclable, to achieve simple construction, modular structure, component standardization, design reduction, during the exhibition will be held green booth selection; Hope green exhibition, initiative to reduce the issuance of paper materials, encourage green travel, advocate green catering, the implementation of CD and zero plastic action. In addition, for "there are more foreign enterprises participating in the chain Expo, how do they view the Chinese market?" In this question, Zhang Shaogang said that recently, the China Council for the Promotion of International Trade conducted a survey of more than 400 key foreign-funded enterprises, respectively, 64.9% and 66.6% of the surveyed enterprises believe that the foreign investment related policies issued by the central and local governments have played a good supporting effect, and generally expressed the determination of the Chinese government to expand the high-level opening up. The proportion of overseas exhibitors in this year's chain Expo reached 32%, more than last year, of which American enterprises ranked first, and the number of European-funded and Japanese-funded enterprises also greatly exceeded the first. This fully shows that foreign investors continue to be optimistic about the Chinese market, and China is still their best supply chain partner in the global allocation of resources. Source: 北青网

Chinese National Day is considered the annual Golden Week holiday for Chinese people, which falls on October 1-7 of each year, which is considered the founding day of the People's Republic of China. It is a time of celebration for Chinese people to travel, travel, and relax, and Thailand is one of the top destinations, as well as in Europe, the United States, and many countries around the world. But with the impact of the new COVID-19 outbreak, it is still spreading around the world and importantly, the epidemic has returned again, especially in many countries in Europe and in the United States, which have become the countries with the highest number of infections in the world. Let's take a look at some interesting facts about why there were no Chinese tourists during this year's Chinese long holiday, and how it affected the economy and tourism sectors of many countries overall. Chinese tourists stop traveling around the world due to the impact of COVID-19 According to data released by covid.cdc.gov, the United States is facing a severe outbreak, with a total of 7.43 million cases. So it is no wonder that this year's Golden Week holiday in China is very different from previous years. Usually, during the previous Chinese holidays, many Chinese tourists choose to travel abroad during this long holiday. In addition, the average number of Chinese outbound tourists exceeded 7 million during the 7-day Golden Week holiday last year. However, due to the COVID-19 outbreak in many countries around the world this year, especially in the United States and Europe, people who plan to travel abroad at this time have to face a big risk and have to be quarantined for 14 days. Therefore, this is the main reason why no one chooses to travel abroad for tourism. China profits from Golden Week, Chinese return to domestic tourism China is benefiting from the "Golden Week" holiday from October 1 to 7, and its tourism industry is starting to recover. Chinese people's travel behavior and values are changing. As more and more people choose short-distance tours and tours within China, many tourist attractions have prepared to welcome more tourists. For example, the Yellow Crane Tower (Huanghelou) in Wuhan and the Palace Museum in Beijing are top tourist attractions. In order to restore the economy, many tourist attractions across the country have opened free or discounted admission, and the government has issued consumer vouchers and travel vouchers to help the tourism industry recover quickly, making scenic spots crowded and providing unprecedented opportunities. Therefore, it is undeniable that Chinese tourists have become the backbone of the tourism industry in many countries and occupy a large proportion of the tourism market. In Japan, the purchasing power of Chinese tourists is very impressive. Some Japanese experts have pointed out that Chinese tourists help Japan's economy, which is currently sluggish. However, the impact of the COVID-19 pandemic has had a profound effect, with the number of Chinese tourists visiting Japan falling sharply this year, and this has impacted major brands targeting Chinese tourists. There is an example of the famous brand of Matsumoto Kiyoshi, a famous Japanese cosmetic store, whose profits dropped by 40%, forcing them to close more than 50 branches. This is similar to the situation in Thailand, such as the Naraya brand, which has a large customer base in China, which also had to close branches recently. Chinese tourists disappear from overseas markets In addition to Japan, Thailand has also been affected by the loss of Chinese tourists. In the past, Thailand and many cities in Thailand were considered one of the top destinations visited by Chinese tourists and tourists from many countries around the world, such as Bangkok, Pattaya, Chiang Mai, Krabi, Phuket, etc. And not only the hotel business, tourist attractions, restaurants, but also the service sector, cruise ship business, have been affected and have been severely sluggish. In fact, it is not just in Asia, but countries around the world that earn income from tourism and service sectors have been affected by the COVID-19 pandemic. Therefore, the disappearance of Chinese tourists, who are considered “big customers with high purchasing power,” has caused countries to face unprecedented difficulties. And most recently, this year’s Golden Week holiday is no longer like previous years, when the whole world is missing Chinese tourists who are not only in large numbers, but also have high purchasing power. Many foreign media said that this year's Golden Week will be an important benchmark for testing China's economy. Although the number of people traveling this year has dropped by 20% compared to last year, compared with other countries that are still struggling to control the spread of COVID-19, China's economy is growing and people's lives are returning to normal. So perhaps China will become the only country in the world that successfully developed and restored its economy in 2020 after the COVID-19 crisis passed. Source of COVID-19 patient data https://covid.cdc.gov/covid-data-tracker/#cases_casesinlast7days ================================= #Thinking about Chinese marketing #Thinking about LevelUpThailand If you want to check your readiness before entering the Chinese market, you can read the article “Check your readiness before entering the Chinese market” here. https://www.levelupthailand.com/single-post/chinamarketing-checklist-full Or if you want to know an overview of Chinese online marketing, you can read the article. “Invading the Chinese market with Chinese online marketing” at https://www.levelupthailand.com/single-post/Chinese Online Marketing For consultation or to view our China Marketing Service Packages, please visit: www.levelupthailand.com/sme2 Or you can contact us on our page. https://web.facebook.com/levelupchina If you want us to write more about anything, please feel free to leave a comment.

Popular App Xiaohongshu Removed from Chinese App Store Over Content Controversy This has become a hot topic in China’s e-commerce and social media world, as one of the most popular apps , “Xiaohongshu”, was removed from China’s App Store last week. Even with Jack Ma’s Alibaba as the backer, it didn’t help matters. The problem that occurred could be considered an important lesson for e-commerce and social media websites about managing content within the platform. As for why it was removed from the Android app store in China earlier this August, Jingdaily reported on the matter that the main problem was due to complaints about unreliable content and the creation of a large number of content that could deceive consumers. In recent years, Xiaohongshu has become a popular product review and e-commerce platform for women, especially in the skincare, health and beauty categories. However, due to problems with declining credibility, fraud, and exaggerated marketing and product reviews, as well as a large amount of 18+ content, the platform has been removed from the download page. This problem is not a small matter. In the past, there has been heavy criticism of the reliability of the content on the platform. This is a matter that the Chinese Ministry of Information Technology attaches great importance to because the criticisms are related to products in the skincare, medicine, food, and snack groups, all of which are related to the lives of consumers. A common complaint is that products reviewed on the app are being exaggerated or fake, with over 480,000 articles about health products being removed from the app in the past week. It is also reported that not only Xiaohongshu is being heavily organized, but also on WeChat. On this issue, it was reported that the executives of Xiaohongshu have come out to show their solutions because this incident has a great impact. By mid-2019, it is estimated that more than 500 content creator accounts will be removed from the application. On average, about 4,000 posts are deleted per day. But it seems that it is still not enough. In addition, many users also attacked the issue that Xiaohongshu's space has become a source of fake advertisements, with more than 70% of them falling under this category. If the platform cannot restore trust to users soon, it risks losing a large number of good users. Currently, Xiaohongshu is targeting Gen Z who want quality products and unique products and have high purchasing power. However, after Alibaba's $300 million investment since mid-2018, the platform was heavily attacked and removed from the App Store, which is definitely not good for Alibaba's investment and will lead to a major content regulation. #Xiaohongsu #xiaohongshu ======================================================== #Thinking about Chinese marketing #Thinking about Chinese marketing, thinking about Level Up Thailand# If you want to check your readiness before entering the Chinese market, you can read the article. “Check your readiness before going to the Chinese market” at https://www.levelupthailand.com/single-post/chinamarketing-checklist-full Or if you want to know an overview of Chinese online marketing, you can read the article. “Invading the Chinese market with Chinese online marketing” at https://www.levelupthailand.com/single-post/Chinese Online Marketing For consultation or to view our China Marketing Service Packages, please visit: www.levelupthailand.com/sme2 If you want us to write more about anything, please feel free to leave a comment.

Last time we talked about cosmetic products that captured the hearts of Chinese people. Many people probably want to know which brands are popular with Chinese customers. Today we have compiled in-depth information about the Top 10 brands with record-breaking sales for everyone to know. Some of you may be familiar with the names of these brands because they are global brands, but there are some brands that we are not so familiar with. If you want to know which brands there are, let's follow along! According to data from TCIC, the top 10 brands with the most purchases are: 1. Lancome, sales of 2.79 billion yuan; 2. L'oreal, sales of 1.73 billion yuan; 3. Estee Lauder, sales of 1.36 billion yuan; 4. The history of whoo, sales of 97 billion yuan; 5. Shiseido, sales of 75 billion yuan; 6. SK-II, sales of 74 billion yuan; 7. OKADY, sales of 72 billion yuan; 8. Proya, sales of 60 billion yuan; 9. Kiehl's, sales of 54 billion yuan; 10. ahc, sales of 51 billion yuan. From TCIC data, it can be seen that in the first half of the past year, world-famous brands that when everyone mentions their names, they were still able to firmly hold the top spot in sales in the cosmetics category. This may be because of their accumulated reputation and the recognition from customers all over the world, allowing the Chinese to be confident in the quality of the brand and rush to buy it in droves. This makes the cosmetics market something to watch for business owners who want to enter the Chinese market in the future. Source: TCIC January – May, 2021

1. I just signed up for WeChat, why was it blocked? Why are you blocked even though you just signed up? It is possible that you have behaviors that WeChat deems untrustworthy, such as adding multiple friends. So if you are a new member, we recommend that you have a friend add you. 2. WeChat is blocked, what should I do? You can do the unlocking yourself directly from the app, which may require a friend to scan and verify your identity. However, if it fails, you will need to register again using a different phone number and it would be better if it is linked to an email address. However, if you want to use the old phone number, you need to contact WeChat Support in China directly, but we cannot guarantee that it will be successful.
3. Sir/Madam, please scan it for me. Many people may wonder who should scan to verify their identity for them and/or if they have their friends scan but it still doesn’t work, that’s because not everyone can scan. The person who will scan to verify their identity for you must have registered to use WeChat for at least 6 months and has never scanned for anyone beyond the specified time limit. WeChat specifies that we can verify our friends’ identities no more than 1 time/month, but no more than 2 times/6 months, and no more than 3 times/year. However, many times, the scan often fails, which may be because you have tried to unlock it many times but it didn’t work, which makes it even more suspicious. Or your account may be locked for a reason that it can’t be unlocked.
4. How do I receive money via WeChat? If you have a shop, this is easy. We have a WeChat Pay service for shops that can receive money into a Thai bank account. You must have a document to verify your identity that you have a shop or business. But if you are an individual, you must open a wallet like many wallets or wallet apps in Thailand. But for WeChat, this is a bit difficult. Because now, WeChat will allow new Wallet users to use it. You must verify your identity with a bank account or credit card opened in China only. And including depositing and withdrawing money in Wallet, you must do it through the linked account only. Otherwise, you cannot withdraw money.
5. Why can't I pay for purchases via WeChat? For those lucky ones who have a wallet or can use Wallet in WeChat, you are lucky because currently it is very difficult for foreigners to open!!! But, but, but, you cannot use it in stores in Thailand or other countries outside of China. For foreigners, you can only spend via Wallet in China. But stores abroad (including in Thailand) that accept payment via WeChat only allow Chinese people to use it.

10 souvenirs from Thailand that Chinese people like and like to buy back, updated from 2019 I believe that many people already know about the most popular souvenirs that Chinese people like to buy when they visit Thailand. Some items have been updated with trends in 2018-2019. Let's see what they are because this may be an opportunity for many Thai entrepreneurs who are interested in capturing the Chinese market and Chinese tourists. Beauty buffet shop Especially now that men's cosmetics and skincare products are becoming more popular, this famous brand of cosmetics is one of the top destinations for Chinese women. No matter where they see it, whether it's in a shopping mall or on the subway, they'll rush to it. Mistine cosmetics Modern Chinese people place a high priority on beauty. This is a brand that Chinese people like very much and often buy as souvenirs and for personal use. 5 Centipede Amphorae The 5-centipede-branded lozenge is a popular product among Chinese tourists, partly because some Chinese people believe that the lozenge is made from real centipedes. In terms of the taste of the lozenge, the reason why Chinese people like it is because it has a strong taste and is refreshing to the throat. It was reported last year that the purchase orders from Chinese people accounted for about 50% of the total sales in the country. Chitlada Milk Tablets Tablet milk, especially the Suan Chitlada brand, is considered a product that the Chinese people love the most. As for Thai people, it is considered a tablet milk that has always been accepted in terms of taste as well. Dried fruit Especially popular fruits such as durian and dried mango are considered to be the most popular souvenirs for Chinese people. Tiger brand back patch Chinese people who suffer from aches and pains like to use Tiger Balm back patches, which have been widely shared on social media, making this brand of product very popular. Tao Kae Noi seaweed It is a seaweed brand that is very popular among Chinese tourists. It can be found for sale at souvenir booths in shopping malls where there are quite a few Chinese people. This is because the taste is already popular with Chinese people, so many people buy it to take back to China. Latex pillow Latex pillows are one of the most popular items among Chinese tourists. Since Chinese people are very health-conscious, they are popular items that Chinese people buy as gifts for their loved ones or use for their own health. Amulets Amulets or sacred objects are one of the things that many Chinese tourists are interested in. Although China does not practice Buddhism, there are beliefs and even views of these objects as sacred objects that help boost morale and bring luck on various occasions, such as business, travel, and health. Therefore, it is not surprising that many Chinese people visit amulet sources in Thailand. Originally, the Thai amulets that Chinese people like were the Butterfly and Pidta amulets. However, these days, Chinese people are searching for more information and are also more interested in other amulets. ======================================================== #Thinking about Chinese marketing #Thinking about Chinese marketing, thinking about Level Up Thailand# If you want to check your readiness before entering the Chinese market, you can read the article. “Check your readiness before going to the Chinese market” at https://www.levelupthailand.com/single-post/chinamarketing-checklist-full Or if you want to know an overview of Chinese online marketing, you can read the article. “Invading the Chinese market with Chinese online marketing” at https://www.levelupthailand.com/single-post/Chinese Online Marketing For consultation or to view our China Marketing Service Packages, please visit: www.levelupthailand.com/sme2 If you want us to write more about anything, please feel free to leave a comment.

Top 10 Chinese Apps Come From 4 Big Chinese Companies There is data from the first half of 2019 that the number of Chinese people who become Internet users via mobile apps has increased by around 1.14 billion people. As you can see, Tiktok is one of the most popular Chinese mobile apps, in the top 10. For the main apps that account for a significant portion of this figure are services from the four giants of Chinese technology companies such as Tencent, Alibaba, Baidu, ByteDance. They are currently the leaders of the China App Store for the first half of 2019. Overall, WeChat, despite being an app that has been around for a long time, still ranks number one. It is not surprising that WeChat takes the top spot, with over 1 billion active users. The overall usage in the next rank are QQ, Alipay, Taobao, iQiyi, Tencent Video, Tiktok, Gaode Maps, Sogou Input, and Baidu. All of these apps are in the top 10 in terms of monthly active users on mobile phones, according to CIW data. ======================================================== #Thinking about Chinese marketing #Thinking about Chinese marketing, thinking about Level Up Thailand# If you want to check your readiness before entering the Chinese market, you can read the article. “Check your readiness before going to the Chinese market” at https://www.levelupthailand.com/single-post/chinamarketing-checklist-full Or if you want to know an overview of Chinese online marketing, you can read the article. “Invading the Chinese market with Chinese online marketing” at https://www.levelupthailand.com/single-post/Chinese Online Marketing For consultation or to view our China Marketing Service Packages, please visit: www.levelupthailand.com/sme2 If you want us to write more about anything, please feel free to leave a comment.

Beijing based POP MART announced in its latest business report that its overall revenue in the third quarter increased by 120% to 125% year-on-year. Analysts say that the performance of this Chinese blind box toy retail giant has far exceeded market expectations. As a rare highlight in the consumer market, this brand has millions of young fans. They are willing to spend a lot of money on these small dolls that can provide emotional and social value. In China, there are approximately 280 million people born between 1996 and 2012 who are driving a trend of "emotional consumption". In fast-paced and high-pressure living and working environments, they have strong emotional needs, "said by Mo Daiqing, a senior e-commerce analyst in Hangzhou. Blind boxes and personalized decorations are highly sought after by young people. These types of items may not necessarily have functionality, but they can provide comfort, entertainment, or personal expression. POP MART announced in its latest business report that the company achieved strong sales growth in both online platforms and offline stores in the third quarter, with significant growth in overseas market revenue. The price of a POP MART small blind box is usually between 69 and 79 yuan, while the price of some large dolls can be as high as thousands of yuan. Cao Zuo, a college student in Shanghai, is a fan of POP MART toys. She said that people who keep buying blind boxes are "paying for love" because cute products can "provide some kind of spiritual healing".

In September, the effectiveness of the policy of replacing old consumer goods with new ones continued to be released, and the consumer market showed a good trend of recovery. According to the National Bureau of Statistics, the total retail sales of consumer goods rose 3.2% year on year to 4.11 trillion yuan, 1.1 percentage points faster than the previous month. In the first three quarters of this year, the total retail sales of consumer goods reached 35.36 trillion yuan, a year-on-year growth of 3.3 percent. The first is to show the effect of replacing the old with the new. Retail sales rose 3.3 percent year on year to 3.67 trillion yuan in September, 1.4 percentage points faster than the previous month, according to the National Bureau of Statistics. Retail sales of household appliances above designated units increased by 20.5% year-on-year, 17.1 percentage points higher than that of the previous month; Retail sales of automobiles and furniture both increased by 0.4% year-on-year, turning from negative to positive. Second, service consumption grew rapidly. According to the National Bureau of Statistics, in the first three quarters of this year, the retail sales of services increased by 6.7% year-on-year, 3.7 percentage points faster than the retail sales of goods in the same period. The revenue of catering industry increased by 6.2% to 3.94 trillion yuan. Per capita consumer spending on education, culture, entertainment and transportation and communications increased by 10.1% and 10.0%, respectively. Third, coordinated online and offline development. According to the National Bureau of Statistics, in the first three quarters, online consumption grew rapidly, and online retail sales of physical goods increased by 7.9% year-on-year, accounting for 25.7% of the total. Physical retail sales grew steadily, and retail sales of convenience stores, professional stores and supermarkets increased by 4.7%, 4.0% and 2.4% respectively. Fourthly, rural consumption is faster than urban consumption. Retail sales of consumer goods in rural areas rose 3.9 percent year on year to 606.8 billion yuan in September, 0.8 percentage points faster than those in urban areas, according to the National Bureau of Statistics. In the first three quarters of this year, retail sales of consumer goods in rural areas reached 4.77 trillion yuan, a year-on-year growth of 4.4 percent, 1.2 percentage points faster than that in urban areas. The per capita consumption expenditure of rural residents increased by 6.5 percent year on year, 1.5 percentage points faster than that of urban residents.

Beijing based POP MART announced in its latest business report that its overall revenue in the third quarter increased by 120% to 125% year-on-year. Analysts say that the performance of this Chinese blind box toy retail giant has far exceeded market expectations. As a rare highlight in the consumer market, this brand has millions of young fans. They are willing to spend a lot of money on these small dolls that can provide emotional and social value. In China, there are approximately 280 million people born between 1996 and 2012 who are driving a trend of "emotional consumption". In fast-paced and high-pressure living and working environments, they have strong emotional needs, "said by Mo Daiqing, a senior e-commerce analyst in Hangzhou. Blind boxes and personalized decorations are highly sought after by young people. These types of items may not necessarily have functionality, but they can provide comfort, entertainment, or personal expression. POP MART announced in its latest business report that the company achieved strong sales growth in both online platforms and offline stores in the third quarter, with significant growth in overseas market revenue. The price of a POP MART small blind box is usually between 69 and 79 yuan, while the price of some large dolls can be as high as thousands of yuan. Cao Zuo, a college student in Shanghai, is a fan of POP MART toys. She said that people who keep buying blind boxes are "paying for love" because cute products can "provide some kind of spiritual healing".

. ร้านค้าออนไลน์ ขายของใช้ในบ้านที่มณฑลเจ้อเจียง ประเทศจีน อยู่ดีๆออเดอร์เข้าเกือบ200ออเดอร์ แต่ออเดอร์เหล่านั้นกลับยกเลิกและขอค่าชดเชย โดยให้เหตุผลว่าร้านค้าปฏิเสการธส่งของ ทำให้ร้านค้าสูญเสียกว่า 1.1แสนหยวน หรือ 5.2แสนบาท ภายใน2ชั่วโมง . ที่ประเทศจีนจะมีกฏหมายที่คุ้มครองผู้บริโภคไม่ว่าจะเป็นสามารถส่งของคืนได้ภายใน 7 วันโดยไม่ต้องมีเหตุผล หรือการขอค่าชดเชยต่างๆจากทางร้านค้า เช่น ร้านค้าปฏิเสธการส่งของ เป็นต้น พวกมิจฉาชีพหัวหมอหรือคนที่หาประโยชน์จากช่องโหว่ของโปร ที่จีนเรียกว่า "薅羊毛 HaoYangMao (แปลตรงตัวว่า ถอนขนแกะ) " จะหาร้านค้าออนไลน์มีช่องโหว่นี้และโกงพ่อค้าแม่ค้า . สำหรับเคสร้านขายของใช้ในบ้านนี้ ทางตำรวจได้ตรวจสอบและเห็นว่า พวกคนที่ปั่นกดออเดอร์เหล่านี้ ที่จีนเรียกว่า "水军 ShuiJun(แปลตรงตัวว่า กองทัพน้ำ)" มาจากหลายๆมณฑลในประเทศจีน เวลาสั่งออเดอร์จะเลือกสถานที่รับสินค้าเป็นพื้นที่ห่างไกลที่ไม่สามารถไปส่งของได้ เพื่อที่จะได้เข้าข่ายที่สามารถเรียกชดเชยได้ และได้เงินชดเชยมาอย่างผิดกฏหมาย . ยิ่งไปกว่านั้น พวกปั่นกดออเดอร์เหล่านี้ทำแบบนี้กับหลายๆแพลตฟอร์มขายของออนไลน์ หาประโยชน์จากร้านค้า และพวกปั่นรวมตัวเป็นกลุ่มแชท มีหลายกลุ่มมาก และจากที่ตำรวจตรวจสอบมีคนที่น่าสงสัย ที่หาเงินอย่างผิดกฏหมายรูปแบบนี้ได้กว่า ล้านหยวน หรือ 5 ล้านบาทในช่วง 3 เดือน . แพลตฟอร์มร้านค้าไทยมีกฏแบบนี้มั้ยครับ ร้านค้าต้องตรวจสอบเรื่องเงื่อนไขโปรโมชั่นต่างๆและคอยเช็คออเดอร์ที่น่าสงสัยด้วย ส่วนผู้บริโภคก็ไม่ควรหาประโยชน์จากร้านค้าแบบนี้นะครับ . ที่มา: CCTV Weibo

Beijing based POP MART announced in its latest business report that its overall revenue in the third quarter increased by 120% to 125% year-on-year. Analysts say that the performance of this Chinese blind box toy retail giant has far exceeded market expectations. As a rare highlight in the consumer market, this brand has millions of young fans. They are willing to spend a lot of money on these small dolls that can provide emotional and social value. In China, there are approximately 280 million people born between 1996 and 2012 who are driving a trend of "emotional consumption". In fast-paced and high-pressure living and working environments, they have strong emotional needs, "said by Mo Daiqing, a senior e-commerce analyst in Hangzhou. Blind boxes and personalized decorations are highly sought after by young people. These types of items may not necessarily have functionality, but they can provide comfort, entertainment, or personal expression. POP MART announced in its latest business report that the company achieved strong sales growth in both online platforms and offline stores in the third quarter, with significant growth in overseas market revenue. The price of a POP MART small blind box is usually between 69 and 79 yuan, while the price of some large dolls can be as high as thousands of yuan. Cao Zuo, a college student in Shanghai, is a fan of POP MART toys. She said that people who keep buying blind boxes are "paying for love" because cute products can "provide some kind of spiritual healing".

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