PROGRAMMATIC ADVERTISING

What is a Demand-Side Platform (DSP)?

     A demand-side platform (DSP) is defined as an adtech software application that enables brands, advertisers, and agencies to programmatically buy ads (banner, video, and native ads etc.) on publisher properties (websites, mobile apps, etc.) from a diverse ad inventory in real-time. Which its process is called

​

"PROGRAMMATIC ADVERTISING"

​

     Programmatic Advertising uses a program to purchase ad slots on publishers’. The artificial intelligence (AI) powered algorithms evaluate users based on their behavior, demographic data, cookie data, and other criteria to determine which ad should be shown to each user.

EMPOWER MARKETERS WITH

Open-To-Connect Platform

Powerful Omnichannel Platform with Direct Connection to All Major Media, Data and Brand Safety Sources

Full Automation

Built-in Auto Optimization to Provide Insights and Deliver Results

Multi-Dimensional Audience Profiling

AI -Powered Data Capabilities to Comprehend Real-Time Audience Needs Throughout Consumer Journey

Customized Advisory

Meet Global Standard with Local Expertise

50 Billion
Bid Request / Day

8,382

Clients

> 150,000

Travel Bookings

> 100 Billion

Audience Data Transformed

99%

Netizens Covered

20-30%
Enhancement By Automatic Optimization

ADVERTISING CHANNEL

OUR COMPREHENSIVE SOLUTIONS HELP  MARKETERS TO OVERCOME HURDLES

1.Many advertising channels

By working for many years, Our company has compiled more than a thousand channels

​

2.BigData

We gather Big Data from Multiple channels, such as baidu, Toutiao, JD.com, Ctrip, Aviation Bureau of China. Recently we have more than 100 billion data or 2 billion account

​

3.AI Marketing

This is use AI to buy advertising automatically for the best results. On average, this help improving by 20 to 30% from regular advertising cost